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ISIN code: US6541061031
Sector: Non-durable consumer goods
Industry: Clothing/footwear
Le actions of Nike are listed on the NYSE New York Stock Exchange under the ticker NKE.
View the stock's NYSE listing history
Company Description
Nike inc is an American company that develops, manufactures and markets sports footwear, apparel and accessories. Nike markets its products all over the world. In addition to the Nike brand, the brands are also part of the company Jordans and Converse. Since 2016, its products have been aimed at specific categories: running, basketball, Jordan Brand, football, men's and women's training, action sports, golf and Sportswear (sport-inspired lifestyle products).
The head office is at Beavertonnear Portland, Oregon, USA.
Nike is the largest supplier of sports equipment in the world.
In addition to marketing its products, Nike is very active in sponsoring sports competitions and professional athletes.
The Nike logo, the so-called swoosh, is an inverted, horizontal comma; it is one of the most famous and recognizable logos in the world. It represents a stylized version of the wing of the goddess Nike.
Nike shares are traded at NYSE and since 2013 she has been a member of the Dow Jones Industrial Average.
I main shareholders of the company are:
| Shareholder | Actions | Date reported | % output | Value |
|---|---|---|---|---|
| Vanguard Group, Inc. (The) | 104.163.264 | 30 Tues 2021 | 8,17 % | 13.842.256.152 |
| Blackrock Inc. | 94.636.902 | 30 Tues 2021 | 7,42 % | 12.576.297.906 |
| State Street Corporation | 55.051.069 | 30 Tues 2021 | 4,32 % | 7.315.736.559 |
| FMR, LLC | 29.799.992 | 30 Tues 2021 | 2,34 % | 3.960.120.936 |
| Price (T. Rowe) Associates Inc | 26.861.087 | 30 Tues 2021 | 2,11 % | 3.569.569.851 |
| Bank Of New York Mellon Corporation | 26.797.530 | 30 Tues 2021 | 2,10 % | 3.561.123.761 |
| Alliance Bernstein, LP | 20.039.248 | 30 Tues 2021 | 1,57 % | 2.663.015.666 |
| Geode Capital Management, LLC | 20.024.003 | 30 Tues 2021 | 1,57 % | 2.660.989.758 |
| Northern Trust Corporation | 19.212.153 | 30 Tues 2021 | 1,51 % | 2.553.103.012 |
| Jennison Associates LLC | 17.699.345 | 30 Tues 2021 | 1,39 % | 2.352.065.957 |
In the last year it had a turnover of 37,40 billion dollars with a net profit of 2,54 billion.
The shares are currently trading at $133.
As of 2020 it has 75,400 employees.
The tagline is «Just do it», and was first used during a campaign in 1988.
Economic and financial analysis of the company
Nike was born on January 25, 1964 with the name Blue Ribbon Sports. The current name comes in 1971 and is a tribute to the Greek goddess of victory Nike. Blue Ribbon Sports was born from the work of Bill Bowerman e Phil Knight to import sports shoes from Japan Tigers.
In 1971 import relations were terminated. Thus the name was changed and Nike Inc. was born. The logo was designed for $35 by a graphics student, Carolyn Davidson.
Over the years, Nike has expanded its product line to include various sports and become the world's leading manufacturer of sportswear and accessories, especially for soccer, basketball, tennis and many other sports.
In 1988 he acquired the luxury footwear company Cole Haan and in 1994 the Bauer hockey.
In 1990, the first Nike retail store opens in downtown Portland.
In 2002, Nike took over the surfwear company Hurley International from the founder Bob Hurley.
In 2003 he bought it for 309 million dollars CONVERSE, famous brand of iconic footwear.
In 2004 he detects Startingking in 2008 Umbrian for £285 million.
Following a business change decides to sell the previously acquired companies. Thus in 2007 he sells Starter, in 2008 Bauer Hockey, in 2012 Umbro in Iconix Brand Group, in 2013 Cole Haan ad Apax Partners and in 2020 Hurley International.
Nike's sole subsidiary remains Converse Inc.
In February 2021, Nike acquired Datalogue, a New York-based company focused on digital sales and machine learning technology.
Nike is very active in the sports sponsorships. Nike is the technical sponsor of various football teams, including clubs and national teams. Nike has been the official ball supplier to the FA Premier League since 2000 and to Serie A and La Liga from 1996 to 2019.
Nike also sponsors top athletes from major sports; among the most important testimonials we find Lebron James, Cristiano Ronaldo, Tiger Woods and the marathon runner Eliud Kipchoge.
The latest news about Nike
Nike Retail Italy: Thousands of Workers Under Strike: What's Happening?
Nike Retail Italy is experiencing a state of unrest involving approximately one thousand employees. Unions are protesting the ban on remote working, reorganizations, and staff reductions.
Nike, mixed results and weak guidance, the recovery slows and Wall Street punishes the stock
Nike closed the third quarter of 2025 with a 35% decline in net income, pressured margins, and weak guidance for 2026. The stock fell on Wall Street.
Milan-Cortina, not just athletes competing: listed companies are also at stake. But the outcome isn't yet certain.
Listed companies linked to the 2026 Olympics operate in a variety of sectors. However, analysts predict the impact won't be immediate: this is why the marketing "sound" will have its effect later.
On This Day – January 25, 1964: Nike, from Blue Ribbon Sports to the global empire born from a bet on Michael Jordan
Blue Ribbon Sports, the future Nike, was born on January 25, 1964. From the name change to the "swoosh," from the breakthrough with Michael Jordan and Air Jordan to the famous slogan "Just Do It": the history, marketing, and numbers of the global sports giant.
Nike soars on Wall Street: better-than-estimated results, but China and tariffs are slowing growth.
Nike beats expectations with revenue rising to $11,7 billion and profits to $727 million, but U.S. tariffs and falling sales in China are holding back profits.