From 23 September to 29 September 2025, Milan hosts the Fashion Week, the Fashion Week most anticipated after New York and London. For seven days the city transforms into an open-air stage, ready to host fashion shows, debuts, comebacks and a moving tribute to Giorgio Armani, disappeared on September 4, 2025 at the age of 91, leaving an unfillable void in the fashion world.
With over 170 scheduled events, among which 51 physical shows, 4 digital and more than 80 showroom presentations, MFW 2025 is not limited to the catwalks. During the week there will be international, installations, talks and meeting moments open to the public, many of which free. They complete the calendar gala evenings and special exhibitions that can be visited even after Fashion Week has closed. All fashion shows are by invitation only, but many will be broadcast live streaming on the brands' official channels and on the CNMI (National Chamber of Italian Fashion) platform, allowing everyone to follow the trends Spring / Summer 2026.
Milan Fashion Week 2025: Giorgio Armani's final show
The closing of the fashion week will be entrusted to the show that Giorgio Armani he took care of every last detail, in program Sunday, September 28th at 19 p.m. at Palazzo BreraOnly 500 lucky people will be able to attend this fashion show, created to celebrate the 50th anniversary of the brand founded in July 1976 together with Sergio Galeotti.
Fifty years of Armani style, combining elegance, rigor, and simplicity, thus become a tribute to the designer's life and career, with the latest two collections for Emporio Armani and Giorgio Armani featuring his signature. Who will take the catwalk? Leo Dell'Orco for men's collections and Silvana Armani for women's collections? It's not yet clear.
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Milan Fashion Week 2025: Most Anticipated Debuts and Returns
Milan Fashion Week 2025 will be a perfect mix of return expected and new absolute, making the fashion show calendar even more intriguing. Among the great returns, stand out MM6 Maison Margiela, The Attic, Stella Jean, Calcaterra e Boss, ready to reconquer the Milanese catwalk, while among the absolute novelties debuts in the city Dhruv Kapoor, Together with Pierre-Louis Mascia, KNWLS extension e SA SU PHI, for a fresh and innovative look at Spring/Summer 2026 trends.
The real focus, however, will be on the new creative directors at their debut: Tuesday 23 September worthy inaugurates his era at Gucci with a short film, Wednesday 24th Simone Bellotti debuts at Jil Sander, Friday 26th Dario Vitale opens his season at Versace with an intimate event without a fashion show, while on Saturday 28 September Louise Trotter launches his first collection at Bottega Veneta, reinterpreting the brand's tradition with a discreet and balanced style. The picture is completed by the designers presenting their second collections for the fashion houses they work for, such as Lorenzo Serafini for Alberta Ferretti and David Koma for Blumarine.
Fashion is for everyone: events open to the public
In addition to the exclusive invitation-only fashion shows, Milan Fashion Week 2025 opens up to the city with a calendar full of events accessible to allFrom September 23rd to 29th, Saint Laurent transforms its flagship store on Via Montenapoleone into a cultural space, where noble materials and designer furnishings interact with contemporary design. Also on Tuesday the 23rd, Diesel brings the spring/summer 2026 collection to the streets of the city centre with the Diesel Egg Hunt, a free treasure hunt combining fashion, entertainment, and live music in Piazza Beccaria.
Il Fashion Hub at Palazzo Giureconsulti offers exhibitions and talks on emerging fashion, while Primark debuts in Milan with its first in-store fashion show. Montblanc. , in Corso Matteotti, invites young people to try their hand at being critics with pen and paper and to receive tote bags, gazettes and posters through its 'newsstand'.The Apartment” in Via Fatebenefratelli offers multidisciplinary experiences linked to art, fashion and solidarity initiatives, while Piazza Buozzi hosts the Fashion Philippines Milan Mentorship Program 2025, dedicated to young Filipino talents.
La Pinacoteca di Brera celebrates Armani with the exhibition “Giorgio Armani – 50 years”, displaying 150 archive dresses for one day, and Pucciverse takes the public on a discovery of Pucci's autumn/winter 2025 collection. Sunnei Store Café Gallery hosts "Alterations”, the provocative exhibition of Francesco I want, while 10 Corso Como inaugurates the first solo exhibition of photographer Glen Luchford. Royal Palace opens the doors to the retrospective dedicated to Man Ray, “Forms of light”. There is no shortage of moments of relaxation and lifestyle, such as the coffee break signed Sunne, the experience on wheels of the travelling truck of Shaft Jeans, and the event North Sails at Bar BreraAmong the pop-ups and temporary stores, “Beauty Is Home”, the installation by Fler x Deeva, which combines fashion and beauty.
Milan Fashion Week 2025: the fashion show calendar
Here the Complete calendar of the parades:
- Tuesday September 23: Diesel, Dhruv Kapoor, Alberta Ferretti, Iceberg
- Wednesday 24 September: Luisa Beccaria, Jil Sander, Daniela Gregis, Antonio Marras, Fendi, Vivetta, Missoni, Onitsuka Tiger, N°21, Etro, Knwls
- Thursday September 25st: Max Mara, Genny, Boss, Anteprima, Prada, Emporio Armani, Moschino, MM6 Maison Margiela, Francesco Murano, Roberto Cavalli
- Friday September 26st: Sportmax, Marco Rambaldi, Blumarine, Institution by Galib Gassanoff, Tod's, Giuseppe Di Morabito, Elisabetta Franchi, Sunnei, SA SU PHI, The Attico
- Saturday 27rd SeptemberFerrari, Ermanno Scervino, Ferragamo, Luisa Spagnoli, Stella Jean, Dolce & Gabbana, Laura Biagiotti, Bottega Veneta, MSGM
- Sunday September 28th: Francesca Liberatore, Hui, Milano Moda Graduate, Calcaterra, J. Salinas, Tokyo James, Phan Dang Hoang, Pierre-Louis Mascia, Giorgio Armani
- Monday 29 September (digital): Maxivive, Nadya Dzyak, Zenam, Mein Corp
Milan Fashion Week: revenues approach 240 million euros
Milan Fashion Week 2025 is not just catwalks and fashion shows: according to estimates by the Research Centre of Confcommercio Milano, Lodi, Monza and Brianza, the event generates a induced income of 239 million of euros, with an increase of 12,3% compared to September 2024. The for shopping time remains the most important voice, with almost 110 million between fashion and accessories purchases, while Catering e hotellerie gross over 93 million. The flows related to the transport, for a total of almost 36 million euros. visitors expected are over 149 thousand, of which approximately 36% are foreigners, confirming Milan as a reference destination for fashion and shopping tourism. Looking to the future, theFebruary 2026 edition promises USEFULL record, with an estimated turnover of 430 million euros and over 262 thousand participants.
