Fly to Piazza Affari Yoox, which at the opening of the session even managed to gain 5%, exceeding the threshold of 19 euros per share at 19,4, only to then fall back to +3,4% around 10, at 18,96 euro.
The luxury stock received a boost from analysts at Kepler Cheuvreux who upgraded the previous veteran's rating to hold.
On the other hand, it was a day of the opposite sign for the sector's competitors Luxottica and Tod's, both of which lost about half a percentage point by mid-morning. On the Barclays footwear group, it reduced the target price to 87 from 94 euros with an "underweight" rating.