Banca Ifis launches "Valore Venezia", a financing program dedicated to supporting investments for the development of small and medium-sized enterprises in the Veneto region active in the sectors ofeconomy of beauty with medium- to long-term financing on favorable terms, access to the Central Fund guarantee, and a dedicated approval process designed to speed up response times and ensure flexibility in accessing credit.
“Valore Venezia was born from the combination of our being a bank specialized in supporting SMEs and our roots firmly rooted in the Veneto region,” explains Raffaele Zingone, Co-General Manager of Banca Ifis"In a context that risks penalizing the excellence of Made in Italy," the manager continues, "we believe it is essential to stand alongside the many small and medium-sized businesses in the area that are currently struggling to sustain the development investments needed to overcome market challenges. With Valore Venezia, we want to make credit and expertise available To support growth, attract new resources to the area, and accompany businesses on a path of evolution that combines economy, culture, and identity. We are deeply convinced that it is essential to support those artisan businesses that represent the productive and identity-giving heart of the Veneto, as well as a fundamental garrison of Made in Italy”.
The Venice Value Model
Those who will be able to benefit from Valore Venezia will be: 5.700 Veneto companies active in the sectors of the beauty economy, namely automotive, cosmetics, watchmaking, jewelry, home systems, mechanics and others. These are companies that generate a total annual turnover exceeding 90 billion of euros and provide work to approximately 275 thousand professionals.
The financing made available by Banca Ifis has a minimum amount of 50 thousand euros and includes one maximum duration of 8 yearsTo support the financial needs of beneficiary small and medium-sized enterprises, the institute chaired by Ernesto Fürstenberg Fassio also offers a grace period of up to 24 months.
Beneficiary companies will be able to invest in different areas, such as the acquisition or expansion of production facilities; the purchase of new plants and machinery; the renovation of workplaces; the development of brands and patents; and the digitization of sales models with new digital portals dedicated to foreign markets.
"The ultimate goal of Valore Venezia is to help Veneto companies streamline their processes, expand their customer base, and increase production capacity," Banca Ifis explained in a statement.
Value Venice and support for the Veneto region
A further aim of Valore Venezia is to "go beyond the purely financial dimension, establishing itself as a true system platform capable of activating collaborations with local stakeholders—associations, institutions, and specialized entities—to support businesses throughout all stages of development," Banca Ifis emphasizes in a statement. This is the context in which collaboration with Unisve (Venetian Stucco Workers Union), aimed at promoting interventions to protect, recover, and enhance the regional artistic and architectural heritage.
The project also includes a component of restitution to the territory: upon reaching specific financing milestones, the first one equal to 10 million euros of financing disbursed, Banca Ifis will activate concrete interventions for the recovery and restoration of the artistic heritage Local. Projects may include the conservative restoration of urban features such as fountains, the redevelopment of assets scattered throughout the area, or the recovery of works held in museums and places of worship, following a logic of progressive and distributed interventions.
Within Kaleidos – the Social Impact Lab of Banca Ifis – a social impact measurement generated in the local area, with the aim of evaluating the initiative's benefits in a structured way and strengthening its effectiveness over time.
