Volkswagen has launched a 63 billion plan renamed New Auto. The goal is to support and develop the automobile as the main means of individual mobility, which according to CEO Herbert Diess in 2030 will be electric, autonomous and highly shared.
Just thanks to new electrification strategy, the group has raised profitability forecasts, bringing the operating margin target from 7-8 to 8-9% in 2025.
"A robust internal combustion engine market will finance and accelerate the transition to electric cars" and electric margins will improve, "with lower production and battery costs," writes Volkswagen.
At the local level, the China should play a crucial role in the success of the new New Auto strategy. Indeed, in the Land of the Dragon, the German automotive giant is rapidly implementing its portfolio of electrical products and building a new research centre.
As far as the United States“The Biden administration's electrification plan offers a unique opportunity, having already built an open charging infrastructure and invested in the transition to electric in Chattanooga,” Diess explains. Volkswagen is presenting a wide range of battery electric vehicles tailored to the US market and is therefore well positioned to participate in future market growth.
In ItalyFinally, Volkswagen has created with Enel an equal joint venture that will install over three thousand high-power recharging points (up to 350 kilowatt hours each) in 700 locations throughout the country.
With Volkswagen “we share a common vision on the global electrification of transport – he comments Francesco Venturini, CEO of Enel X – so a partnership with them came naturally to us: the energy transition requires teamwork. The EU's automotive industry and energy sector have the skills and means to make the energy transition happen as quickly as possible, with the electrification of transport as one of its main avenues. To achieve this, we are joining forces with Volkswagen and the entire automotive industry in designing and implementing e-mobility solutions that are accessible and convenient for all drivers, as well as safe and sustainable."
