The Italian Government has signed a Memorandum of Understanding with Alibaba Group. The announcement was made by a joint committee between the parties, which specifies that the signed agreement has the objective of promoting "greater commercial opportunities for Italian companies that intend to sell to the vast market of Chinese consumers through the online platforms of the Alibaba Group".
For the entire duration of the agreement (three years), the Alibaba group will provide, among other things, support to Italian companies. I knowThe Minister of Economic Development Federica Guidi was satisfied, according to whom "this agreement represents a fantastic opportunity to promote Italian brands in China through a powerful and modern distribution channel"