Accounts increasingly in the red for Juventus. The Juventus club, which has won 9 championships in the last 9 championships and has established itself as one of the most important in Europe, is however struggling to make ends meet with a management that has become very expensive in recent years. Weighing is not only, as one might intuitively deduce, the Cristiano Ronaldo deal and his maxi salary of over 30 million euros net per season, but some market operations that are not exactly favourable. Technically, we are talking about capital losses, which are the opposite of capital gains and the most striking recent case is that of Gonzalo Higuain: free agent with one more year on his contract (he married Inter Milan in Miami, in the US championship), generated a further loss of 18,3 million, which corresponds to the last installment of the total over 90 million owed to Napoli for his purchase in 2016.
The Pipita affair, which was no longer part of the club's plans, therefore forced Juventus to correct its budget for 2019-2020 downwards: the initial loss of 71,4 million euros will rise to approximately 89,7 million euros, not too far from the negative record of -95 million in the 2010/11 season budget. However, that negative record somehow brought good luck, given that from the following season the Bianconeri began their streak of triumphs in the Italian championship, which is still uninterrupted today. Could it be a good omen for the beginning of the Pirlo era? In reality, discontent is growing at Juve and the Agnelli family, in particular the president Andrea, has identified the "culprit": it is the sporting director Fabio Paratici, whose contract expires at the end of this season and in all probability will not be renewed. Paratici, who already in August had risked returning to the purge of coach Maurizio Sarri (but in the end both he and Nedved were confirmed), will be replaced by Federico Cherubini.
Cherubini has been at Juve since 2012, wanted by Paratici. Over the years he has shown loyalty, working in the shadows and refusing various offers (including that of Inter, where the former sports director Beppe Marotta went instead), thus gaining the unconditional trust of Andrea Agnelli, who in recent weeks has already actually promoted as sporting director in pectore. Also because not even this latest market from Paratici is convincing: apart from the free transfer of Higuain (who is still 32 years old and has a theoretical valuation of around 15-20 million), the ds has not yet found the center forward to work alongside Ronaldo. The "black and white Benzema", so to speak. The executive first seduced and abandoned Arek Milik (who should end up at Roma) and then Luis Suarez (who at this point could stay at Barcelona), before throwing himself on Edin Dzeko. The purchase could be spot on but in the meantime time passes and the operation should generate yet another capital loss.
