Alleanza Assicurazioni, a Generali Italia company led by Davide Passero, has launched a new life insurance policy called “Per Amore” aimed at people who want to be able to count, in the event of predecease, on the payment of a capital sum with the aim of maintaining the standard of living of their loved ones unchanged and guaranteeing them a peaceful future.
With “Per Amore” it is possible to recognize to family members an amount of up to 300 thousand euros, with an immediate advance of 5 thousand euros useful for dealing with contingent needs. The Life solution can also be customized, choosing the capital to be insured (from 100 to 300 thousand euros), the duration (from 5 to 15 years) and the people to be protected and who will benefit from the capital.
The Full version also allows, in the event of death from an accident, to give family members double the insured capital.
Renato Antonini, life and non-life manager of Alleanza Assicurazioni, said: “This solution expands our range of Life coverage offers, which are meeting with significant interest from the public. In particular, during this health emergency, we have never ceased to remain close to our customers, developing specific coverage and guarantees dedicated to families to deal with the Coronavirus".
In Italy there are 26 million families, of which 44% with at least one child and 23% single income. Those with at least one loan to be repaid are on the rise, with an average residual debt of 33.084 euros, 33% of which is linked to personal loans and 22% to mortgages for the purchase of homes. The pandemic of Covid-19 has changed the perception that Italians have of insurance solutions and, as emerges from a research on the relationship between Millenials and insurance companies in the post-Covid period conducted by the Italian Insurtech Association (IIA), more than half of the people questioned are inclined to a greater search for solutions for primary and protection needs and, therefore , for Life and Health insurance solutions.
