The Consortium of Tuscan Ham DOP participates in the Summer Fancy Food Show the main b2b fair dedicated to the world of food and beverage specialties which takes place in the United States scheduled in New York from 25 to 27 June. With a pilot plant turnover equal to 15% of total export turnover, the United States represents the main non-EU market for DOP Tuscan Ham. The activity falls within the scope of the “Cut&Share” project, co-financed by the European Union, and which sees the Consortium of Tuscan Ham DOP engaged alongside the Consortium of Pecorino Toscano DOP. As part of this business mission, after this event which in past editions attracted thousands of professional visitors including buyers, wholesalers, importers, retailers, managers, distributors and brokers, the Consortium of Tuscan Ham DOP will also participate in a tasting at the "Di Palo" gourmet store in the Big Apple, while he will be the protagonist of two masterclasses in the cities of Los Angeles and Philadelphia. The business mission of the Tuscan Ham DOP Consortium is organized within the "Cut&Share" project, a three-year information and promotion campaign focused on two products that symbolize Tuscan food excellence, the DOP Prosciutto Toscano and Pecorino Toscano. The "Cut&Share" project is co-financed by the European Union and has the United States and Canada as target countries. At the Summer Fancy Food Show in New York, the Consortium of Tuscan Ham DOP will be present in the Italian Pavilion at stands 2630, 2632. Director Ettore Magni comments on the participation of the Consortium of Tuscan Ham DOP at the Summer Fancy Food Show : «The United States is the main non-EU country of destination for Prosciutto Toscano DOP, with a turnover that absorbs a share equal to 15% of the sector's export turnover
After New York, meetings with chefs, restaurateurs, influencers in Los Angeles and Philadelphia
. An important market for us, therefore, where last year we recorded good performances. The goal is to continue to boost exports to this country, so we are happy to be present at the Summer Fancy Food Show in New York, which in the United States represents the main b2b event dedicated to the world of specialty foods and the beverage sector, an ideal context for developing product culture, developing business networking activities and thus increasing export opportunities». In addition to participating in the trade fair, in the Big Apple the Consorzio del Prosciutto Toscano DOP will be present for tasting at the After Summer Fancy Food event, which will be held on June 26 at the gourmet store "Di Palo's Fine Food", a reference point for foodies looking for Italian food excellence in New York. As part of this business mission to the United States, it will also protagonist of two masterclasses dedicated to chefs, restaurateurs, influencers and journalists, which will be held respectively on June 21 in Los Angeles, at N10 Restaurant, and on June 28 in Philadelphia, at 1909 Rittenhouse.
