Lorenzo Sassoli de Bianchi he will continue to be the president of the UPA. The new board of directors of Associated Advertising Users, in fact, unanimously confirmed the founder of Valsoia as its president for the three-year period 2015-2017.
For Sassoli de Bianchi, “2015 will be the turning point and the UPA will accompany this recovery as a reference institution in the communication system. The UPA is in good health, so much so that in recent years more than 60 companies have joined that have recognized the association as the fundamental point of reference for operating in a scenario of radical changes”.
