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Peggy Guggenheim and Cassa di Risparmio di Venezia together for Kids Day

The Peggy Guggenheim Collection and Cassa di Risparmio di Venezia, the Venetian bank of the Intesa Sanpaolo Group, are pleased to announce a new collaboration in support of Kids Day, the museum's educational program designed to introduce children aged 4 and 10 years to modern and contemporary art.

Peggy Guggenheim and Cassa di Risparmio di Venezia together for Kids Day

love is the oldest Italian Savings Bank and one of the most historic private and public institutions in the city and with the guaranteed support for the laboratory activities of the Peggy Guggenheim Collection during 2013, confirms its commitment to citizens, firmly believing in art as the cornerstone of the educational principle of the new generations. This contribution guarantees that the educational offer of Kids Days is completely free and makes it possible to purchase and produce educational materials. Already in 2006 Carive donated to the Venetian museum beyond 300 negatives, acquired from the archive Cameraphoto Eras of black and white, which portray Peggy Guggenheim in various moments of her life in Venice, thus contributing to significantly enriching the photographic archive of the Collection.

"Training young people in art and contemporary issues means, for us, trying to build a future community of adults who can recognize in the Peggy Guggenheim Collection a reality attentive to current events, and an active institution from an educational point of view" he claims Philip Rylands, director of the Venetian museum. "I am delighted that Carive strongly believes in the high educational potential of Peggy's collection, thus supporting the museum's mission to promote the understanding and appreciation of art, architecture and other art forms."

"It is with particular satisfaction that we present to the citizens of Venice and the Venetian area, alongside the friends of the Peggy Guggenheim Collection, an educational initiative of great value, which fits well into the traditional activity of Carive in favor of art", says Giovanni Sammartini Carive President. "The protection of the cultural and artistic heritage of the territory also passes through the training of young people and very young people who in the future will be called to understand, preserve and enhance it".

The main purpose of Kids Day, which takes place every Sunday from 15.00 to 16.30 in the museum, is to introduce children to an understanding of the works in the Peggy Guggenheim Collection through simple analogies with everyday reality and direct experience. The subject of the activities varies from time to time thus allowing, in the long term, the analysis of all the works present in the Collection from different points of view and stimulating the continuous participation of the children. Since April 2010, one appointment a month is with Learning English through 20th Century Artistslaboratory held entirely in English by native-speaking educators to allow children to approach the foreign language in an active, artistic and at the same time fun way. From 2006, the year of its birth, to today, the Kids Day program has aroused ever greater interest and involvement, reaching more than 2012 participants in 57 during the 1700 workshop activities. During the Venice Carnival 2013 “Vivi i colori” also the Kids Days were dedicated to the theme of colour, while in the month of March on the occasion of the event “DoVe. Women in Venice” are focused on the binomial Art and Fashion, starting from Kids Creative Lab, the first nationwide project aimed at all primary school children, created by the Peggy Guggenheim Collection together with OVS.

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