luxury strengthens its presence in the United Arab Emirates. The Italian company specialized in the production of designer seating was awarded one new order for the provision of sessions public schools di Abu Dhabi. With this contract, Luxy continues its commercial expansion plan in the United Arab Emirates and aims to increase the turnover produced in the region, which today is quantified at over 800 thousand euros.
Luxy's new order in the United Arab Emirates
The contract concerns a government project, divided into several phases and lasting several years.
La first phase of the project involves the supply of approximately 4.000 "flexible" seats, distributed between the "breakout" and "soft seating" models. These will be allocated to the common areas, designed for multifunctional spaces dedicated to moments of comfort and relaxation, as well as "operational" areas designed to satisfy concentration and productivity needs. The overall value of the contract is estimated at around 400 thousand euros.
The feature that allowed Luxy to win the UAE contract, explains a note, is the customization of the seats, which the company is able to adapt according to the customer's needs without distorting the original design.
Luxy's presence in the United Arab Emirates
Luxy is present in the Emirates with two showrooms, both a Dubai (one of 800 mXNUMX at Al Khayat Ave; the other in the FINASI headquarters in the Al Quoz Industrial Area), which display executive, operational and soft seating sessions. These products are particularly appreciated by the local market, mainly composed of public offices and international companies, including prestigious clients such as Yves Saint Laurent and important financial institutions such as Bank Mashreq and the Central Bank of Oman.
For the next three years, Luxy plans a turnover growth deriving from exports to the United Arab Emirates, amounting to 2,5 million euros, corresponding to 10% of the overall turnover. The significant ongoing negotiations for further projects, both in the United Arab Emirates and in Kuwait and Saudi Arabia, will also contribute to this result.
President Cornetto Bourlot's comments
“A further milestone – stated the president of Luxy Joseph Cornetto Bourlot – which recognizes our company's leading role in the Made in Italy furniture sector on the international scene. The United Arab Emirates are proving to be a fertile market of opportunities for our brand, which continues to be appreciated thanks to an expertise capable of combining the care of high traditional craftsmanship with the functionality of modern design".
“The demand for our products comes mainly from the business segment – added Cornetto Burlot – mostly international companies, but also customers active in the government and private sectors, and we are currently trying to make ourselves known in the hospitality sector, with the “soft seating” like Sea Shell and Clop, to seize the opportunities of a market that appears to be rapidly expanding”.
