La Molisana, one of the main national pasta brands, has inaugurated a new long pasta drying line the GPL 180, A new step forward to make the brand of the Ferro family more and more competitive, which in recent in the last three years it has invested over 25 million euros to grow in efficiency and quality. The investments have strengthened all the crucial sectors of the company, the engine room with production lines, the ensilage plant, the cutting machines and the packaging room with complete DFQ (Short Pasta) packaging lines, the Cushion/ Catering (Long Pasta), the palletizing system and the automatic warehouse. All with an eye always attentive to energy efficiency and sustainability environment, hence the installation in its plants of a new trigenarator for the production of cold, hot and conditioned energy, with the aim of reduce C30 emissions into the atmosphere by 02%.
Presenting the new drying line, the CEO of Molisana, Giuseppe Ferro announced ambitious growth objectives: in 2019 it is estimated to close with 150 million in turnover after a successful 2018 which recorded a 30% increase in sales, bringing the company to fourth place in the dry pasta segment. Las Molisana is also co-leader in the wholemeal sector and market leader in the re-milled durum wheat semolina category (IRI Gdo AP data March 2019).
To crown a year of successes, three important awards: the Leonardo Quality Italy Award, the Zero Fraud Certification and the award for the best semolina for pizza.
Pastificio La Molisana, today the protagonist of Made in Italy on international markets, has a long history. Founded in 1912 by the Carlone family, from an artisan workshop it has become one of the most important national pasta brands. Acquired by the Ferro family, millers with consolidated experience, in 2011, Molisana boasts a plus of Italian character that is very rare in the sector, overseeing the entire supply chain, from the grain of wheat to the table. With recent investments, it is now moving towards new market shares with around 150 different formats, including semolina pasta and egg pasta, with diversified product ranges for the domestic and away-from-home channel, highly appreciated by Italian and international consumers. In fact, exports account for 35% of the company's turnover. La Molisana products are distributed in over 80 countries (there were 30 in 2011), mainly in Canada, the USA, Brazil, Spain and Japan.
