Le Insurance companies del Gruppo Intesa Sanpaolo, they launched a online contest called “the challenge” for promote the culture of insurance among young people.
The Group's goal is to spread the value of protection and insurance culture and to make people understand, with an ironic language adapted to the times, how insurance and social security instruments can be precious allies of the new generations.
From today first episode available of the contest which includes one interactive story per week, for 10 weeks, until March 26, 2023 with the possibility of play and win prizes.
How the contest takes place
The players will be the real architects of the development of the game: their choices, in fact, will influence the narrative flow of the story, deciding at every crossroads how to proceed. Each choice will allow the user to understand theimportance of virtuous behaviorsi in the rational management of savings, or in the choices of insurance protection.
Il score of the user will depend on the decisions taken in the Wisdom, Safety and Sustainability areas, the areas where the episodes of the game will develop.
The sum of the scores will allow to climb the weekly rankingswin prizes and compete in the overall, up to the final jackpot.
Prizes from €100 to €300
Each week, i top 20 finishers they will win prizes up to a value of €100.
I 15 players with the best scores in the final classification they will be able to win prizes up to a value of €300.
Who will not be included in the weekly rankings, or in the general ranking, will participate in theextraction of one of the 50 vouchers to be used on the sustainable fashion portal Human Vintage, a way to promote a more sustainable and conscious lifestyle.
Testimonial of the project is the Medusa Trio who will guide the participants during the competition by ironically proposing everyday life situations and providing suggestions on the world of protection and social security.
Le information and regulation to participate in "The Challenge" are available on contest website, where you can sign up by filling in all the required fields and following a fun tutorial.
