Agreement between Alipay and Veneranda Fabbrica del Duomo to promote the cultural tourism of the Chinese.
Alipay, the largest mobile payment platform in the world managed by Ant Financial Services Group (a company of the Alibaba group), thanks to the acquiring services of Intesa Sanpaolo, which allow the acceptance of cashless payments on Pos terminals, signed the start of the collaboration with Veneranda Fabbrica del Duomo, the historic body in charge of the conservation and enhancement of the Cathedral of the Lombard capital, a symbolic monument for the city and its inhabitants, as well as goal of beyond 2 million tourists every year.
The agreement aims to improve information, reception and access services for Chinese tourists. By showing the Alipay app installed on your smartphone, it will be possible to pay in cashless mode through the enabled Intesa Sanpaolo POS, available at the official ticket offices and in the Duomo Shop. The app will also allow access to special offers and dedicated services.
“The Duomo of Milan is one of the most sought-after destinations on the planet in the travel programs of tourists from all over the world. The collaboration with Alipay confirms that strategy of welcoming the over 2 million tourists a year that the Veneranda Fabbrica is working on every day, to make the Monument ever more open and accessible. This innovative project represents an important opportunity for social and cultural encounter between Italy and China”, commented the agreement President of the Veneranda Fabbrica del Duomo di Milano Fedele Confalonieri.
He was also present at the signing of the agreement Jane Jiang among the founders of Alibaba and currently Chief-of-Staff for International Business Alibaba who comments "Italy represents for us a very promising country in our development strategies, in which we are and want to continue to invest".
He played a central role in the start of this collaboration Intesa Sanpaolo, as highlighted by Stefano Favale, Head of the Global Transaction Banking Department: "Since the beginning we have been able to intercept and proactively support this beautiful initiative, thanks to the historic relationship with Veneranda Fabbrica del Duomo and the dynamic partnership with Alipay, all supported by the reliability of the acquiring services made available by Intesa Sanpaolo".
