Women e young focus on culture to do business, which in Italy is growing mainly thanks toarchitecture e design while the 'publishing , Press miss shots. This is what emerges from an analysis of Unioncamere e Tagliacarne Study Center out of the total number of cultural enterprises existing in Italy (over 275 thousand), one out of four (24,5%) is a pink enterprise, one out of 10 (10,2%) is led by young people under 35.
“Perhaps due to the high level of education (the demand for graduates in cultural and creative enterprises in 2022 is equal to 40,6%, compared to 15,1% of the total economy) or due to the use of digital platforms (from music industries, television and publishing) the culture industry proves to be attractive for young people and business women and gives space to employed young people aged 25-44 more markedly than the rest of the economy ”, underlined the president of Unioncamere, Andrew Priest. "Let's ensure that this universe, which has an important impact on the country's economy, continues to grow and strengthen", she concluded.
The investigation by Unioncamere
According to the survey, in both cases the "weight" percentage of women and young people is greater than the total of Italian companies, in which the female businesses they are 22,2% and youth 8,7%. On the other hand, the companies led by foreigners have a lower, but not negligible, incidence, which make up 5,6% of the total of cultural and creative companies (compared to 10,8% overall).
The pace of growth is good cultural enterprises in 2022: +1,85% compared to 2021, especially that of youth companies: +2,84% with almost 600 more companies. The participation of foreigners is also growing (+2,04) while the increase in female enterprises is below average (+1,19%).
