During yesterday's session on Wall Street, Google has conquered the palm of second largest technology company by market value, overtaking Microsoft. Just over an hour after the opening of trading in New York, the search engine's stock touched a value of 759,98 dollars, thus reaching a market capitalization of 249,2 billion dollars and leaving shoulders the 248,7 billion dollars of the software giant.
However, the primacy remains to Apple, with its 632,9 billion dollars of market value the company with the highest capitalization in the world. The overtaking reflects the growing importance of the internet on the IT market compared to the traditional hardware and software industry, as well as the unchallenged leadership of Google in the sector of applications for mobile phones.
In fact, the Android system dominates the sector with a market share of 64% in the second quarter (a year ago it was still at 43%), against 19% for Apple and 2,7% for Microsoft. Incapable of competing with Google in the field of online searches, in light of the poor success of Bing (in the US the two search engines have respective market shares of 66% and 16%), the Redmond company thus continues its parable descending.
In fact, Microsoft in July 2000 had a market capitalization of 430 billion dollars, which collapsed to an all-time low of 135 billion dollars in March 2009, at the height of the mortgage crisis, to then recover but be surpassed by the battleship Apple in 2010 thanks to the boom of the iPod and iPad. The next goal for the Mountain View company will be to overtake Facebook in the field of online advertising, a goal that, according to analysts, is a matter of little time.
