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Volkswagen chasing world leadership in the car market: almost 80 billion euros invested

The German group is ready for a record investment for the next four years: 76,4 billion euros, to be used mainly in Germany. In 2010 the company achieved a turnover of 127 billion

Will Volkswagen succeed in becoming the world leader in the automotive market, taking over from General Motors and Toyota? The ambition of the first European manufacturer seems to be that, and to achieve this goal, the German manufacturer, European leader in the sector, does not want to spare anything: in fact, it has officially decided to invest an unprecedented amount: 76,4 billion euros in the period 2012-2016. Of these, approximately 62 will be borne by the parent company, the remaining 16 will instead come from the Chinese branches, together with local partners.

To give an idea of ​​the proportions of the investment, just compare it with that of the previous year: in 2010, in fact, Volkswagen had allocated "only" 50 billion up to 2015. Even if, at the time, it had not yet finalized its Porsche projects.

However, this colossal effort seems within the reach of the German group, which in 2010 achieved a turnover of 127 billion euros, for a benefit of 7 billion. We recall that the group also owns prestigious brands such as Audi, Skoda, Seat, Bentley and Scania.

"Our priority is investment in models and engines that respect the environment," said President Martin Winterkorn. In all, 57% of the 49,8 billion euros of tangible investments (factories, machinery), will be made on German territory.

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