The agent network Generali Italy wins first place for customer service. The prestigious award is part of the 2021 edition of the "Best in Italy - Champions of Service 2022" study conducted by the Institute German Quality and Finance, which saw the Company's agents obtain the highest score on the insurance market.
Now in its eighth edition, it is the most extensive research on the service of companies in Italy. In detail, the German Quality and Finance Institute (ITQF) is an independent body that conducts analyzes of products, companies and services, the European leader in tests and quality seals with the aim of making markets more transparent and competitive. The study collected 265 opinions from Italian consumers on the service received from 1616 companies in 158 different sectors of the economy.
Furthermore, the survey also attributes to the insurance group 1 “Nr.1” seal for the Private RC policy and 9 “Top” seals in the following categories: trade insurance, condominium insurance, pet policy, home policy, mobility policy, professional civil liability policy, business legal protection, private legal protection and professional legal protection.
“The context linked to Covid-19 has made the importance of customer relations even more evident – he commented Marcus Oddone, Chief Marketing & Distribution Officer of Generali Italia –. This acknowledgment is the confirmation of how the Generali Italia network has been able to exploit, better than anyone else on the market, the "human closeness" element, thanks to its digital skills, using new ways of communicating to interact and relate to customers " .
