A few months after the controversy over the absurd campaign that accompanied the Fertility Day promoted by the Ministry of Health, a second sensational media own goal with the promotional poster of the G7 which will take place from 26 to 27 May in Taormina.
A year ago, it was Matteo Renzi who chose the beautiful Sicilian location as the venue for one of the most important events of 2017, the summit between the seven developed nations with the largest net wealth in the world, even preferring it to his hometown, Florence. The motivation behind the choice of the former Premier lay in the desire to give visibility to Sicily by trying to strip it of the stereotypes and usual prejudices about the mafia, enhancing its artistic and cultural heritage.
It is therefore unclear why, to advertise the May appointment, an image appeared on the government app dedicated to those accredited to the G7 (removed a few minutes ago) which not only contains all those characteristics, but even enhances them , providing the portrait of an island still imprisoned in the stereotypes of the film "The Godfather" and of the cinematography that for years saw Trinacria as the land of the coppola and shotgun.
In the background we see a man with the ever-present Sicilian headgear, cigarette in mouth and macho look from another era, looking at a woman with Mediterranean features with a downcast gaze, a slightly hinted mischievous smile and a parasol in her hand.
Dear President @PaoloGentiloni but really advertised #G7 di #Taormina with this photo with the man in the flat cap? pic.twitter.com/tscLVAYXuH
— Elvira Terranova (@e_terranova) 11 April 2017
An image which not only has nothing to do with the G7, but which exudes sexism and preconceptions and which obviously in a few minutes has already caused the reaction of public opinion which, via social networks, never fails to express its dissent, in some cases with irony, in others with anger.
The President of Ars, Giovanni Ardizzone, consulted by Adnkronos, announced his intention to consult Palazzo Chigi on the matter: "Today I will send a formal letter of protest to Prime Minister Gentiloni".
