In recent years the continent African has attracted more and more attention from Italian companies, especially those of the agri-food sector, which in 2021 recorded a total of 18 billion euros in export turnover. Thanks to the dynamism of the markets and the progress population increase.
Made in Italy: the regions driving exports and the countries driving it
I countries that drive Made in Italy they are Morocco, Algeria, Tunisia, Egypt, Libya and South Africa. While, from the point of view regional, Lombardy leads exports, followed by Sardinia, Sicily, Liguria, Emilia Romagna and Veneto.
This is confirmed by the estimates of Ice and Confindustria, who photograph a scenario with strong potential. The ICE-Prometeia report estimates growth in world trade in goods and services by volume of +4,1% (2022) and +3,2% (2023).
Geographically, the highest increases are expected for theCentral Asia (+ 15,5%) and Northern Africa (+9,2%). According to Confindustria, by 2030, the area of the only North Africa (and the Middle East) will see the entry into the middle class of about one hundred million people capable of generating a consumer turnover equal to the current Italian GDP.
The challenge for each company will be to find the areas most compatible with its model, probably starting from those closest, most accessible and least affected by tensions. The new geopolitical balances in exchange relations can represent the test case for grounding markets more congenial and stable its offer of innovation.
