At the turn of the twentieth century, Alphonse Mucha he was one of the most famous artists in Europe. important figures of theArt Nouveau, inventor of an original graphic art, his work articulates feminine beauty and stylized nature with a decidedly innovative composition and typography. Since his creation, Mucha style packages. He applies to a variety of works and objects that then adorned the homes of art lovers throughout the world.
La shows Éternel Mucha – from 22 March to 5 November 2023 in Paris – tells the visitor the story of Alphonse Mucha and of his humanist ambition in three acts: how poster master in Paris; straddling his career in 1900, when he was heavily involved in the Paris Universal Exposition; and through the presentation of his monumental works, especially The Slavic Epic, which develops a vision of Slavic history as a pacifist model of the world that resonates today more than ever.
The exhibition is also interested in its permanent influence: from the pacifist movement "Flower Power” of the 60s, passing through Japanese manga, superheroes, street art artists and even in the art of tattooing.
Who is Alphonse Mucha? A rediscovery of the master of Art Nouveau
Artist-philosopher source of inspiration for today's creation. In the heart of the Parisian effervescence of the Belle Époque, Alphonse Mucha he invented a new visual language, which continues to inspire a large number of artists today. Throughout, the exhibition highlights the great modernity of the work and the philosophical influences of this great artist, a model for many creators. Visitors are invited to discover Mucha's influence especially in the TV series ARCANE where the decorations are inspired by the artist's work.
Éternel Mucha: an immersive and interactive exhibition
La show Eternal Mucha uses the most advanced projection technologies, in a captivating scenography to allow for a unique experience of the work and influences of fly. The immersive dimension of the exhibition is accentuated thanks to the olfactory universe created by TechnicoFlor, appealing to all of the visitors' senses. Specific to GPI, an original musical creation composed especially for the exhibition by the Studio of Radio France, Bruno Laforesterie and Benjamin Morando propose a contemporary score, which will slip into quotations from works by composers from the time of Mucha. Thanks to the very high definition images, the immersive exhibition Eternal Mucha offers the public a deep dive into the heart of the work of this avant-garde artist, an icon of refinement, elegance and modernity. An exhibition to rediscover an avant-garde artist who still influences contemporary creators, inventor ofArt Nouveau, pioneer of signage and forerunner of advertising.
Eternal Mucha
March 22 – November 5, 2023
Immersive Grand Palace
110 rue de Lyon
75012 Paris
