UniCredit is, for the sixth time, Innovative Financial Institution 2021 for the Observatory "Financial Innovation", promoted by AIFIn, the main independent Italian think tank that develops the culture of innovation in the banking sector and by MarketLab – Financial Marketing & Research, which since 2006 has been detecting the main trends in financial innovation and the most interesting cases of innovation.
The delivery of the awards took place virtually, during the Financial Innovation Day Conference which was held online on Tuesday 1st March, on the Gotowebinar platform.
UniCredit, in addition to being Innovative Financial Institution 2021, was ranked:
- In first place in the Credit Products/Services category with “Personal loan for non-customers with immediate assessment and disbursement”, which provides for: an automated credit assessment, completely remote identification of the applicant with SPID or videoselfie and instant disbursement;
- Ranked #XNUMX in the Operations & IT category with “Open IT Platform PIR Alternative”, which allows you to build a diversified portfolio by strategy and manager of alternative instruments compatible with the PIR Alternative legislation;
- First place in the New Services category with “PNRR - Transition Plan 4.0”, which supports Italian Small and Medium Enterprises in their 4.0 transition process and process digitization by seizing the window of opportunity offered by the PNRR;
- In first place in the Marketing and Communications category with “BEST4 Digital”, the program dedicated to employees of the Italian commercial network of UniCredit which aims to accelerate the digital transformation and improve skills and knowledge of the bank's digital products and services, also through multiple communication, change management and training initiatives;
- In third place in the HR & Organization category with “U-City, The future is in your hands”, the first UniCredit online learning business game in support of digital transformation aimed at strengthening knowledge of the bank's digital services thanks to gamification. The objective of the game is to transform an imaginary city, making it a futuristic metropolis where respect for the environment and the adoption of new technologies are essential to make U-City as digital and sustainable as possible and consequently win the game.
