Thought you were done shopping with Black Friday and Christmas presents? But No. In a few days the 2023 balances, almost two months of discounts in all Italian regions on clothing, appliances, IT, furniture and so on and so forth.
In almost all Regions the 2023 sales start on 5 January, with some exceptions to take into consideration.
How did the sales go in 2022
According to the data of Confcommercio, in 2022 the season of summer sales, after an initial uphill start in July (-10%), recovered in August. Each family spent 202 euros, for a total of 3,1 billion euros. In chiaroscuro instead the Black Friday which, compared to 2021, recorded 2,4% lower sales:
According to the president of Federmoda, Giulio Felloni, “we cannot afford further missteps. The recipe for relaunching confidence is to speed up the tax cut, starting with the personal income tax and the social security contributions borne by businesses, just as it would be important to extend the flat rate coupon to commercial leases”.
Sales 2023: when do they start? Here is the calendar
As mentioned, the date to mark in red on the calendar is the 5st January, the day on which the 2023 sales will start in most Italian regions. However, there are exceptions, such as Sicily, Basilicata and Valle d'Aosta or the autonomous provinces of Trento and Bolzano.
In general, the duration of the 2023 sales it will vary from 30 to 60 days. We will therefore have until March to buy what we need and go hunting for bargains.
| Region | Sales start date 2023 | Promotions |
|---|---|---|
| Abruzzo | 5 January 2023 (for 60 days) | possibility to carry out promotional sales at any time of the year |
| Basilicata | January 2 - March 2, 2023 | prohibition to carry out promotions in the 30 days before the start of the sales |
| Calabria | January 5 - March 6, 2023 | prohibition to carry out promotions in the 15 days before the start of the sales |
| Campania | 5 January 2023 (for 60 days) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Emilia Romagna | 5 January 2023 (for 60 days) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Friuli-Venezia Giulia | January 5 - March 31, 2023 | possibility to carry out promotional sales at any time of the year |
| Lazio | 5 January 2023 (for 6 weeks) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Liguria | 5 January - 18 February 2023 (for 45 days) | prohibition to carry out promotions in the 40 days before the start of the sales |
| Lombardia | January 5 - March 5, 2023 | prohibition to carry out promotions in the 30 days before the start of the sales |
| Marche | January 5 - March 1, 2023 | prohibition to carry out promotions in the 30 days before the start of the sales |
| Molise | 5 January 2023 (for 60 days) | prohibition to carry out promotions in the 30 days before and 30 after the start of the sales |
| Piemonte | January 5, 2023 (for 8 weeks) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Puglia | January 5 – February 28, 2023 (for 45 days) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Sardinia | January 5, 2023 (for 60 days) | prohibition to carry out promotions in the 40 days before the start of the sales |
| Sicilia | 2 January – 15 March 2023 | with possibility to carry out promotional sales at any time of the year |
| Toscana | January 5, 2023 (for 60 days) | prohibition to carry out promotions in the 30 days before the start of the sales |
| Umbria | January 5 - March 5, 2023 | with possibility to carry out promotional sales at any time of the year |
| Veneto | 5 January - 28 February 2023 | prohibition to carry out promotions in the 30 days before the start of the sales |
| Valle d'Aosta | 3 January – 31 March 2023 (for a maximum of 30 days) | prohibition to carry out promotions in the 15 days before the start of the sales |
| Autonomous Province of Trento | for 60 days. Merchants freely determine the periods in which to carry out sales | |
| District of Bolzano, Oltradige and Bassa Atesina | 7 January – 4 February 2022 March 4 – April 1, 2023 | |
| District of Merano and Burgraviato, Valle Isarco and Alta Valle Isarco | 7 January at 4 February 2023 March 4 – April 1, 2023 | |
| Venosta Valley District | 7 January at 4 February 2023 March 4 – April 1, 2023 | |
| Val Pusteria district | 7 January at 4 February 2023 March 4 – April 1, 2023 |
Sales 2023: tips to avoid scams
The garments that are offered on sale must have seasonal or fashion character and be liable to substantial depreciation if not sold within a certain period of time.
Please note that merchants are required to display:
- the original price of the product,
- the discounted price of the product,
- the discount percentage applied.
On the other hand, it is not mandatory to give the possibility to exchange the goods after the purchase. The card payment must be accepted by the shopkeeper. If the rules are not respected, the merchants can receive sanctions from 516 to 3.098 euros (1.032 euros if payment is immediate).
