Francesco Mutti, managing director of Mutti Spa, is the new president of Centromarca, the Italian brand industry association. Fifty years old, with a degree in Finance & Management from Cardiff University, Cavaliere del Lavoro, Mutti has been at the helm of the family business since 1994 (278 million euros in turnover in 2017), a leading company in the Italian agri-food industry, present in 96 countries of the world and national leader in the processed tomato sector.
“Branded industry plays a fundamental role in the economic system in terms of investments, employment and allied industries – the new president immediately underlined – It combines development and sustainability, ethics and the market, work and personal needs, local presence and requests from populations. It represents an element of reassurance and balance for public opinion, a generator of value and opportunities. My commitment will be to contribute to the consolidation of this role, promoting the Brand System and the values on which its reputation is based. I consider it important to promote transparent and result-oriented relationships with all our stakeholders, starting with modern distribution companies with which we share various priorities, including a return to economic growth and the relaunch of internal demand".
Francesco Mutti takes over the leadership of Centromarca from Luigi Bordoni, who has led the association for the last decade. Around 200 of the most important industries operating in Italy in the field of consumer goods, both Italian and multinational, food and non-food, refer to Centromarca, which overall develop sales to distribution companies (sell-in) of around 50 billion on the national territory euros, equal to a value market share in the packaged consumer goods sector of more than 60 per cent.
During his mandate, Mutti will have the support of a Presidential Committee made up of five vice presidents: Alessandro d'Este (President and CEO of Ferrero Commerciale), Francesco Del Porto (President of the Italy Barilla region), Flavio Ferretti (President and CEO of Nims/Lavazza Group), Mario Preve (president of Riso Gallo), Leo Wencel (president and managing director of Nestlé Italiana).
Read the FIRST&Food interview with Francesco Mutti.
