Midea, the world's number 1 in home technology, has returned to the fray for a possible acquisition of Electrolux (or a joint venture as a second option) that could be closed within the year.
The rise of Made in China is putting pressure on European and Korean appliance and technology manufacturers. Without intervention from the European Commission, the risk is the gradual disappearance of local production.
The home appliance group is launching an $800 million public offering, backed by major financial partners, to reduce debt and fund innovation and automation. Declining margins, a saturated market, and tariff uncertainty are weighing on the company.
According to Whirlpool Corporation, the ruling does not affect tariff measures applied to materials used in household appliances. But there are some caveats.
Over 20 CEOs and top managers have been replaced in the global home appliance industry in 2025-2026. From Beko to Whirlpool, from Samsung to LG, reorganizations and cuts are reshaping strategies, industrial balances, and prospects for Europe and Italy.
Akin Garzanli will take the helm of Beko Europe at a challenging time amid restructuring, tariffs, and Asian competition. The new CEO will lead the Turkish multinational (formerly Whirlpool) toward strengthening its brand in Europe.
Beko appliances, an era is coming to an end: starting Friday, August 1st, refrigerator design will cease. This Italian excellence, a model for the world, will be a reality. What this means for the future of appliances in Italy and Europe.
A preliminary agreement was reached overnight between unions, the ministry and Beko to maintain activity in the Italian factories of the Turkish company, which last year had predicted almost 2 redundancies by 2025: now instead they should amount to 1.284 employees out of a total…
Beko, the dispute continues to remain at a standstill and the unions declare themselves dissatisfied. Next meeting on April 2. "An agreement is impossible without a real commitment that excludes layoffs". The Turkish multinational is silent. The ministry: a new investor is being sought...
The future of the former Whirlpool Italian factories will be decided on March 25, with Beko Europe ready to close factories and lay off thousands of workers. The 300 million investment plan is not enough to allay the unions' concerns
Beko partially revises its plans: the Comunanza plant will not close its doors. The announcement by Minister Urso after meeting the Turkish owners of the multinational household appliances company in Istanbul. The plant was supposed to cease production. But Siena and Cassinetta?
Beko is buying time and, at least for now, "freezes" the start of the procedure to close two factories in Italy and lay off 1.935 workers, scheduled for next December 31, evaluating an investment of 300 million euros. An "update"…
Appliances, who will be the new president of Applia Italia after Lioy's departure? Between the consumer crisis, redundancies and layoffs on the way (those of Beko), the sector has a series of emergencies to deal with. At the top, therefore, someone is needed...
At the ministry, the new round table on the Beko dispute: what the company said, the unions' requests and the fears of politics. Here's what can happen now
The meeting of the Ministry of Business and Made in Italy regarding the Beko crisis has been set for December 14th at XNUMX:XNUMX pm.
New meeting table at the ministry for the crisis of the Beko factories - ex Whirlpool: factories towards closure and workers at home, here's what can happen and what proposals the Turkish group will advance
Beko Europe plants in Siena and Comunanza and the cold chain in Cassinetta to close by the end of 2025, nearly two thousand redundancies. The ministry rejects the industrial plan
It was expected that the Turks of Beko would present today the industrial plan for Italy, the investment plan, the development prospects in each plant and the employment prospects in each plant. What will happen?
Beko Europe CEO Ragip Balcioglu will reveal his group's long-awaited industrial plan today at the Ministry of Made in Italy and Business. Hours of anxiety for unions and workers
The market for household appliances and consumer electronics is going through a difficult period. However, the outlook for 2025 is promising. Meanwhile, Beko Europe is preparing to present its plan for the former Whirlpool factories in Italy
The European home appliance market is in crisis, with sales down 16% and factories operating at 30-40% capacity. Meanwhile, Chinese giants like Midea and Haier are carving out a significant market share, taking advantage of the…
Midea surprises with a sensational delay in the publication of its half-year financial results and a strategic acquisition, while Beko's reorganization plan is postponed. The future of home appliance and consumer electronics giants appears uncertain, with a recovery…
With the appointment of Yannick Fierling as CEO, Electrolux breaks with tradition and is headed for a tough restructuring starting in September or a quick sale. Meanwhile, Bosch continues its global expansion while the Chinese giants,…
Historic acquisition for Bosch which buys the heating division of Johnson Controls for 8 billion dollars: an operation aimed at rebalancing its activities dominated by the automotive sector. The focus on Whirlpool, the role of Asian competitors in the sector and…
The global M&A scenario that seemed concluded is instead in convulsion. What is Bosch doing that is targeting Whirlpool with an eye on the US duties that will rise and the need to stem the arrival of Chinese capital. The role of…
After the rumors about Electrolux it now seems that Bosch has set its sights on Whirlpool, but stock market experts believe that this is just gossip intended to animate the market. Even if the arrival of heavy duties on non-US products…
The unions are asking for a new meeting with the Government after the discussion opened on February 22nd: "There was no follow-up to the first discussions nor were measures adopted capable of relaunching production"
Electrolux is facing a crisis with a heavy loss in the first quarter of 2024, the resignation of CEO Samuelson and negative forecasts for the year. There is speculation about possible buyers, with Midea and Haier in pole position
Whirlpool, grappling with a sales crisis and staff cuts to reduce expenses, tries to react by focusing on new markets and innovative technologies, but is hampered by environmental and regulatory challenges
Applia's initiative to defend Made in Europe and eco-sustainability in the face of a bad start to 2024 in terms of production, exports and sales, with heavy drops for Italy
Whirlpool sells its European business to Beko: a new sector leader is born in the world of household appliances with over 20.000 employees and 24 million appliances per year. Arcelik, the Turkish group that owns Beko, consolidates its global presence with…
In office since April 2019, Gilles Morel, president of Whirlpool EMEA, is said to be close to taking a step back. The role of the "big boss" Bitzer. New big names in command: Turks, Chinese, Indians and Malaysians, what will happen now? The risks on trade union relations
Arcelik, a Turkish manufacturer of household appliances, will acquire, through a new company of which it will own 75%, all Whirlpool factories in the EMEA area: Europe, the Middle East and Africa
In Las Vegas the 60th edition of Kbis, a fair dedicated to bathrooms and kitchens. The announcement made by Whirlpool dominates: commercial joint with Bora to distribute induction hobs with integrated hood instead of gas in North America
The UK regulator has given an initial favorable opinion on the agreement by which the Turkish household appliance manufacturer will acquire all the factories in Europe, the Middle East and Africa of the US multinational: no significant problems from a competition perspective
Exclusively for FIRSTonline, GFK data on domestic technology sales for the first 9 months in Italy - Positive news from Whirlpool awaiting the CMA verdict
Hakan Bulgurlu leads the giant Arçelik-Beko and, despite official denials, is the new CEO of Whirlpool EMEA. It is located in Antarctica: here are his plans in a strategic sector also for the climate such as that of household appliances
The joint presents itself as the lifeline of a household appliance market which in Europe is losing 10% of sales and which has to deal with the disasters caused by the failed management of Whirpool's CEO Bitzer and…
The CEO of the Turkish giant Beko-Arçelik, president of Applia Europe, raises the alarm: worsening forecasts for the sector in 2024. On the other hand, sales in Turkey are good
For Brussels, the union does not harm competition but for the actual start of the merger we must wait for the verdict of the English Antitrust. Midea and Haier cautious on Electrolux
The English antitrust is deepening its investigations into the merger between Whirlpool and Turkey's Arcelik: this is how complicated the whole affair can become
The European Antitrust should reach a first ruling on the Whirlpool-Arçelik joint venture on October 23 but it will still take months. Meanwhile, Haier's Chinese are preparing to enter the field while the Golden Power requested by the government is at a standstill.…
Exclusive Applia data on the subcontracting sector for household appliances. Record-breaking and increasingly international SMEs. A sector that deserves to be protected with the Golden Power
The government makes it clear that it wants to close the Silk Road but Minister Urso receives the Chinese from Haier. Whirlpool presents the half-year report and confirms the 2023 guidance
Italian Green Factory was established and marks the restart point of the former Whirlpool factory. Ad Tea Tek Granisso: "It will be the green factory of Naples"
US planes, access to Wall Street, the turning point on the Turkish lira, the challenge to Putin. Here's everything behind Sultan Erdogan's breakthrough on Sweden in NATO
The negotiation between Electrolux and Midea is entering a decisive phase also to face the sales crisis. The Swedish shareholder asked for guarantees in the event of opposition from the US. Meanwhile, Whirlpool shuts down Melano, Electrolux the plant in…
Whirlpool has announced the quarterly data. CEO Marc Bitzer: "We are on track for a better 2023". But market forecasts are not rosy
The new offices in the EMEA area will welcome 400 employees from more than 100 different nationalities in the Certosa area of Milan. The heir to the historic Italian Indesit, now mostly in Turkish hands, will announce the data tomorrow under the new…
Maximum uncertainty about the future of Whirpool Emea: it cannot be excluded that the sale will not even end, but it is a hypothesis that would put many jobs in Italy and Europe at risk - On February 3 the meeting of the trade unions calling…
The transfer of the Naples plant to the Extraordinary Government Commissioner for the Campania Region Special Economic Zone has been formalised. Zero euro transfer
Although the sales of household appliances have plummeted, the built-in sector has surprises in store. Whirlpool in strong recovery also due to the surprising reshoring from China to Italy
The Whirlpool group communicates the production volumes of the factories in January and in the meantime negotiates for the Emea sale. That's all the options on the table. Appliance sales increasingly falling
European trade unions have welcomed Whirlpool Corporation's communication on the EMEA branch. But everything about the Naples factory is on the high seas
Whirlpool Corporation presented its quarterly report and announced that negotiations with two potential buyers are in the final stages. Here are all the news
The Whirlpool dispute will also end up in the hands of the next government - The first deadline is October 21 when the results of the third quarter will be announced, which do not seem to bode well
The company slips away: the summons came too late. Minister Giorgetti waited for the elections rather than anticipating them. Now we await the quarterly
After the FIRSTonline scoop, the Fim Cisl urgently requests a ministerial table “that defines and clarifies if and how the transfer plan will take place. At the mercy of 5000 workers”
An agreement signed with EMEA president Morel guarantees the manager a bonus of 3 million for the disposal of EMEA assets by June 30, 2024
Revenue fell 4,3% year over year, mainly due to supply chain issues and slowing demand
The Corporation presents its half year accounts today. The future of Whirlpool Emea worries the unions: volumes are growing but margins are declining. In Italy reshoring from Russia
Maurizio David Sberna, director of Corporate communications Whirlpool Emea speaks. And he replies on globalization, logistics, plants in Italy and reorganization
The American multinational announced the exit from Russia linked to the sanctions. Closing in the third quarter but the unions are worried about the plants in Italy
The American group Whirlpool prepares the about-face. A journey that started some time ago and has come to an end. Here are the suitors who compete for the rich market for household appliances
A garrison at the Mise is expected from 11 - The Fim Cisl asks to reopen the ministerial table "urgently"
Yet another confrontation at the discussion table convened at the Mise - The procedure for collective dismissal will expire in September - Harsh reaction from the unions - Workers protest in the street
The factory will be controlled and operated by Arcelik, but will continue to make Whirlpool products
The company has rejected the unions' requests to extend the income supplement - Collective redundancies confirmed in Naples - Fim, Film and Uilm confirm the state of unrest
Conte: "We have offered incentives and tax relief, but Whirlpool sees no prospects for this plant". The company announces the cessation of production activities, employees in protest
The CEO confirms that "the situation hasn't changed after 18 months" - Patuanelli takes the dispute to the Council of Ministers - Fiom replies: "We will respond with social conflict"
The refrigerated container company announces legal action for Whirlpool's "non-transparent" behavior, but confirms that new production will start in Abruzzo in the autumn.
The company underlines that the plant is no longer economically sustainable, but confirms that Italy remains strategic - Invitalia is looking for a new subject - The unions protest -Bentivogli: "The company made a mistake: reopen the confrontation"
In a communication sent to the American Consob last October 31, the group reiterates that it intends to "stop production at the plant in the coming months with output scheduled for 2020" - The unions ask the government to convene a meeting
The announcement by Minister Stefano Patuanelli in a video on Facebook - The company: "Tension was counterproductive, we want to find a shared solution" - The unions: "We are not at the solution, but it is good to buy time".
The new government-company summit has led nowhere - Minister Patuanelli: "We are available, but an unacceptable closure is coming from the group. We too will make unilateral choices"
The sale of the plant and the related layoffs are postponed from 12 to 31 October - The unions: "It's not a guarantee, the factory must continue to produce" - A new summit is coming with the Government and the company
8-hour strike and demonstration in Rome to protest against the sale of the Neapolitan Whirlpool plant - Conte meets the unions on Wednesday - Bentivogli: "The company has shown little seriousness".
The Chinese are waiting for the best moment to acquire the European activities of Whirlpool and in the meantime Midea changes the general manager and calls Alberto Di Luzio, ex Indesit, right from Whirlpool
The provision is bogged down by the government crisis and there are now only a few days left to approve it: the Taranto steel mill risks closing on 6 September
The government crisis accentuates the uncertainty about the future of Whirlpool's Naples plant which suffers from Asian competition and is gradually withdrawing from Italy and Europe
Arcelor Mittal will benefit from the protections only if it respects the timing, criteria and methods of execution of the environmental plan - In the same decree also the news on riders and Whirlpool
Giovanni Tamburi's merchant bank acquires the entire stake held by Whirlpool Emea for 16 million, which keeps the commercial agreements unchanged
Whirpool finds 1,5 million unsold washing machines and thinks less and less about Europe and Africa and more and more about the US market - After Naples, the Tuscan factory also risks closure
Minister Di Maio has revoked public aid for 15 million euros from the household appliance company, but the solution to the dispute is still far away - Today the negotiation starts again with the ministry
The last page of Naples' Whirlpool has not yet been written, even if the risk of relocation is high, but one thing is certain: the failure of Deputy Prime Minister Di Maio's action
The former EMEA president of the household appliances corporation has left Italy for good to take up a new position in Madrid. Here's what she will do and what moves in the negotiations between Whirlpool and Midea.
The agreement reached on the evening of 25 October avoids the 800 redundancies previously foreseen through the government's financing of the redundancy fund for 2019 and 2020 - Ok for mobility incentives on a voluntary basis or…
America's Oldest Department Store Chain Goes Bankrupt - Electrolux Suffers Among Suppliers, While Whirlpool Gets Away
The company has already communicated to the unions that the objectives of the 2015-2018 plan have not been achieved and the redundancies risk being confirmed while several managers leave - Sales rumors at Midea with possible relocations to Poland…
From the blog La casa di Paola - By decision of the world summit, the current president Esther Berrozpe Galindo is replaced by Bitzer as head of Whirlpool EMEA -
From the blog "La casa di Paola" - The number one in the household appliances group fell ill while she was already in hospital. Escalation of tensions and hard confrontations within the group that owns Embraco? There are many games…
FROM THE BLOG "LA CASA DI PAOLA" – The Asian giant Midea, after buying Toshiba's maiap sector, has acquired the license to use the historic Ocean brand and is now targeting the European branch of the giant Whirlpool.
FROM THE BLOG "LA CASA DI PAOLA" - The Asian giant Midea would be looking for further opportunities to grow after buying Toshiba's maiap sector and the German jewel Kuka, one of the world's leading robotics manufacturers.
FROM THE BLOG "LA CASA DI PAOLA" - Whirlpool and other US producers accuse the two companies of charging very low prices on the American market for washing machines, as production takes place in Asia, where the cost of…
FROM THE BLOG "LA CASA DI PAOLA" - Marc Bitzer, who is of Swiss-German origin and was behind the Indesit takeover, takes the place of Jeff Fettig: it's a big turning point
FROM THE BLOG LA CASA DI PAOLA - The WCollection was presented to the press together with other innovative appliances from the various brands of the group - A revolutionary washing machine, for all markets in the world, connected, without a dashboard, without buttons, without knobs...
Because Whirlpool intends to get rid of factories and brands that can weigh on the budgets and that do not have adequate international resonance. Sholtès, however, is not just any brand.
The two companies communicated the results for the first quarter of 2015: Whirlpool returns to profit but disappoints expectations, Stmicroelectronics doubles its losses but the positive signals reassure Piazza Affari and the stock travels at the top of the Ftse Mib.
The new structure in the Milan Expo district will host the new headquarters which will house the core business functions for Europe, the Middle East and Africa.
The American multinational will invest 513 million euros in Italy over the next 4 years and will aim to relaunch the former Indesit factories - The Minister of Economic Development Federica Guidi also announces that there will be no redundancies
