For a cup that goes in the door, two championships go out the window. For some time Sky celebrates with great fanfare the purchase of the rights to broadcast the matches of Europa League. A good news for football subscribers, even if the most hardened ones have already understood that behind the new offer there is a little surprise. It was enough to sit in front of the television on the weekend and search the Spanish league matches among the glossy satellite channels. For those suffering from summer football withdrawal, Real Madrid-Valencia and Barcelona-Real Sociedad would have been good medicine. Instead nothing.
Suspicion creeps in. The football fan turns on the computer and reads on the Sky website that this year too he will be able to see "the whole Serie A", the show of the "Champions League", the much heralded "Europa League" and also "the best of international football". The last definition sounds a bit vague, so he delves deeper and discovers that “Premier League and Copa Libertadores” will be offered to him “exclusively”. Something is wrong. And the League? And the Bundesliga? Nada, no.
The football fan begins to have some certainties, but to confirm, call Sky's customer service. After a few minutes of music, a young man replies and embarrassed explains that “for the moment, Sky can no longer broadcast the Spanish or German championships. We no longer have rights, but from what I know Murdoch has raised for La Liga. We will know more at the end of August“. Only one thing the boy has no doubts: "The cost of the package does not change."
In short, Sky has not yet managed to renew the contract to show its subscribers all the challenges of Barcelona and Real Madrid. According to rumors, the problem would be economic, because satellite TV would like a cheaper deal, in line with the one signed a couple of seasons ago. Unfortunately it seems that the Spaniards want double. As for the German championship, Sky has definitely given up: the rights belong to Eurosport, which however cannot broadcast Teutonic matches in Italy. For local fans all that remains is to say adiòs to La Liga and auf Wiedersehen to the Bundes.
