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Red Circle Investments by Renzo Rosso invests in Poke House with a "double-digit" loan

Thanks to the capital injection, for a significant sum, the Milanese chain aims for further growth in Italy and abroad and to establish itself as an even more tech and sustainable company

Red Circle Investments by Renzo Rosso invests in Poke House with a "double-digit" loan

Renzo Rosso still invests in food, or rather, in healthy bowls. There Red Circle Investments of the Venetian entrepreneur completed a round of financing in favor of poke house, the Milanese chain of healthy food bowls, for a "double-digit" amount. The aim is to further boost national and international expansion plans.

Born in November 2018 from the idea of ​​two young founders, Pichi and Vittoria Zanetti, Poke House - a benefit company since mid-2022 - quickly managed to establish itself among the protagonists of healthy bowls. Today the company is active in nine countries and has over 160 restaurants, more than a thousand employees and a turnover of 100 million euros. Among the investors there are also Euler Capital, FG2 Capital and MIP, led by the co-founder and CEO Paolo Gualdani and Angelo Moratti.

“Choosing the right partner was long and complicated,” he said pichic —. What has been achieved is a double result both in terms of the capital increase and the know-how that Rosso brings with him as an entrepreneur and in retail”.

Poke House's growth plans

I proceeds of the new round, explains a note, will give further impetus to the development plans of the Milanese brand mainly focused on international expansion, with new openings in countries already covered and the evaluation of other new geographies. There will be no lack of commitment to issues related to sustainability. “We will continue to invest in the 9 countries with a focus on Italy with around 65 restaurants, but we will also expand into the United States, where just a few months ago we opened a new restaurant in Miami - added the CEO -. We will intensify our presence abroad and accelerate our initiatives in terms of sustainability for the creation of shared value for all our stakeholders, shareholders, customers and for our entire team".

Red: "I like investing in young companies with responsible values"

“I like investing in young companies, made by young people based on a strong culture and long-term responsible values,” he commented Renzo Rosso —. Quality food designed and produced in a sustainable way is the keystone of the modern world, a more conscious consumption that generates less waste. Healthy food means better health and less pollution. I like investing in young companies, made by young people based on a strong culture and long-term responsible values. The company's potential for international development is evident, and it will be able to count on our worldwide experience in retail, marketing and relations with the final consumer to grow further”. 

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