Also this year Intesa Sanpaolo, founding member and supporter of the Teatro alla Scala Foundation, confirms its attention to young people and the dissemination of classical music. Since 2005 the bank has been supporting Under30 scale, the project which provides shows and concessions for children aged between 6 and 30 and in particular brings two thousand young people to attend the two previews which inaugurate the Opera and Ballet Season of the Theatre. Tuesday 4 December next at 18 pm they will attend the preview of Giuseppe Verdi's Attila in a performance reserved for them with the same direction, the same cast, the same scenography as the traditional Premiere on 7 December. Saturday December 15 appointment with the preview of Tchaikovsky's The Nutcracker, of Tchaikovsky's masterpiece which will open the Ballet Season.
The support to the Theater and in particular to the activity towards young people follows the path marked by a resolution dating back to 1902: "The Central Charity Commission in Milan, administrator of the Cassa di Risparmio delle Provincie Lombarde resolves to grant the Commission for the exercise from the Teatro alla Scala a subsidy of L. 10.000 a year for 5 years”. 22 May 1902, the day on which this gesture was approved, therefore marks the beginning of a relationship that still binds Intesa Sanpaolo, where Cariplo subsequently merged, and the Teatro.
In the document that emerged fromHistorical archive of Intesa Sanpaolo in fact, the councilors underline the "educational nature of the exercise of the supreme Milanese theater" and "the artistic, moral and economic importance of La Scala" with the hope that it "remains a school of art in one of its purest and most universal manifestations in advantage of every class of citizens. Since then it was therefore in the thought of the Cariplo administrators that support for the Theater should be driven by educational and informational objectives, as well as the need to support the role "of our maximum Theater, ... around which a whole body of interests revolves industrial and commercial sectors, inextricably linked with the economic prosperity of our city".
Furthermore, again with the aim of promoting the diffusion of melodramatic culture among young people, Intesa Sanpaolo, as part of its Culture Project, has been implementing for some years the program Vox Imago, multimedia publications that cross the history of opera – mainly dedicated to operas from La Scala – intended for teachers of music and literature in lower and upper secondary schools. With over 14 publications, Vox Imago has involved over 1000 schools and 5000 teachers throughout Italy who, with interdisciplinary courses, transmit to students the complexity, beauty and topicality of opera. In addition to schools, there are 2800 libraries, 800 of which are school libraries, which receive over 37 volumes each year. The project has obtained recognition from the Ministry of Education, University and Research.
