2 million subscribers and a turnover of 641 million were not enough for Mediaset Premium to cover the costs of 755,8 million recorded in 2015. Ebit was negative for 114,84 million, while the red settled to 83,88 million euros compared to a half-yearly profit of 2-3 million due to the fact that investments for Champions League rights have been accounted for since July, for the 8 best Serie A teams.
On the other hand, a turnover of 700 million euros is estimated for the current year, but a loss is still expected. Based on expectations, only in 2018 will Mediaset Premium be able to return to profit.
At this juncture it should be emphasized that the board of directors of Cologno Monzese and Vivendi are expected tomorrow. The operation could envisage the birth of a common company for the development of contents on a European scale. Then you should focus on an online project which, in intention, should threaten the excessive power of Netflix. Finally, it will come to the sale of Premium to the French giant.
