The Carioca mission of ICE for Italian textiles

10 July 2013, 15:15 | di Guido Michieletto | 0

The Agency for the promotion abroad and the internationalization of Italian companies will take part in "Prèmiere Brasil", the most important event for the promotion of clothing fabrics on the South American market.

The Carioca mission of ICE for Italian textiles

It opens today in São Paulo, at the Expo Center Norte, “Prèmiere Brasil” the most important event in Brazil for the promotion of clothing fabrics. The fair is organized by Latef Brasil Eventos, a joint venture between Première Vision and Fagga Eventos, and takes place every six months in the January and July editions. The ICE - Agency for the promotion abroad and the internationalization of Italian companies has organized the participation of a collective of Italian companies to represent the spring/summer 2014/2015 collections, with the aim of promoting Made in Italy textiles on the South American market, promoting knowledge of local counterparts. Inside the reserved space, Italian fabric printers will show their samples alongside manufacturers of accessories and designers who will propose their ideas for the next season to local and international visitors.

Guido Michieletto

Born in Venice, he obtained a master's degree in International Economics at the University of Padua with a thesis on "The Baltic economies in historical perspective: an example of systemic changes in the era of globalization". He has various international experiences, including periods of study at the Wroclaw University of Economics, Vilnius University and Krakow University of Economics, where he deepened his economic and financial studies.