Boom of requests for Moncler. The duvet brand, just a few days from its debut on the stock exchange scheduled for December 16th, closed its IPO with requests for 20 billion euros, about 30 times the total offer.
Naturally, such strong demand caused the price to rise to the maximum point of the initially forecast spread, at 10,2 euros per share, for an ordinary capitalization of 2,55 billion. Demand from institutional investors is characterized by a broad geographical diversification, which includes the United States, Europe and Asia.
It is also curious to note how the success of a company born in France (Moncler was founded in 1952 in Monestier de Clermont by Rene Ramillon), but became Italian in 1992, with the transfer of Pepper Industries to the Veneto, before passing into the hands of Ruffini in 2003, you arrive on the very day when a Eurispes-Uil Report certifies the phenomenon of the sale, or perhaps it would be better to say sell-off, of Italian brands to foreign groups.
