Instagram says goodbye to the famous swipe up, the tool which, by simply scrolling with the fingertip from bottom to top, allows users with more than 10 followers to insert external links to the app in stories that refer to articles, product pages, sponsored content and so on.
Starting August 30, the swipe-up will be replaced by a sticker. The bad news, for the vast majority of Instagram users, is that the new tool will once again be the preserve of highly-followed or verified accounts. All the others, as is the case now, will have to be content with reading, listening and observing.
Scrolling will therefore be overcome by a simple tap on link stickers, which can be placed anywhere on the screen, will be customizable and will look similar to the links used on most websites.
