Offering Italian consumers more efficient and personalized insurance services: this is the ultimate goal of the #CallForGrowth on Insurtech created by Generali Italia and growITup, the Open Innovation platform created by Cariplo Factory in collaboration with Microsoft. The tool to accelerate the digital transformation in the insurance sector are the innovative startups to which the #CallForGrowth is aimed.
The project focuses on innovation in the insurance sector to expand and enhance the range of services. A trend that, at an international level, is recording exponential growth with investments in Insurtech that have more than tripled, going from 0,8 billion in 2014 to 2,7 billion in 20151.
“Service and interaction expectations have radically changed in every area of our life, including the relationship with insurance companies - commented Marco Sesana, country manager and managing director of Generali Italia - We want to offer our customers and agents the better customer experience. The collaboration with growITup was born with a view to accelerating our transformation, simplifying the relationship with our customers and improving the services offered, and represents a new way of operating for us".
