Share

FIRSTonline is renewed: new look, but same soul

FIRSTonline presents itself with a new graphic design which aims to make our newspaper even clearer and more varied than before and to make it easier and more pleasant to read even on the move - But the identity does not change: quality and independence of information remain our banners

FIRSTonline is renewed: new look, but same soul

It's been almost seven years since FIRSTonline was born in May 2011 and it's time to change the look. The last time it happened was in February 2013 but now the renewal is completed with the landing of our web journal on a platform that will be managed directly and autonomously by our technical staff.

Online newspapers are different from paper newspapers also for the dress they wear and for the speed with which they change it. In printed newspapers, fidelity to one's layout prevails over the desire for renewal and the recommendation of that weekly editor who advised his graphics and editors to change, yes, but only in small steps, has always remained famous: "Renew the pages in a that readers don't notice it because habits are decisive and changes that are too sudden create disorientation and are not appreciated by the public”.

This is not the case with online information and the speed of change also affects the dress, the look, the graphics. On the Net, the clothes under which news and comments are worn wear out more quickly and are changed more frequently.

That's why today FIRSTonline is presented in a renewed graphic form with the aim of being even clearer and more varied than before and to make reading even easier and more pleasant on the move, starting from the title, sober but attractive, with , essential and direct, from the thematic categories, less fragmented and more orderly, from the images, more captivating and eloquent and - last but not least of the most important innovations - from an easier use of the archival documentation.

Together with the selection and hierarchy of information against the flood of news, which is often just fake news, the comments and editorials will further enrich the identity of FIRSTonline and will be accompanied by interviews with the great protagonists of the economy and finance , but also of politics and culture, which are a professional rarity in online journalism but which help the reader to know more and to know in order to understand.

It will also be true that the dress doesn't always make the monk but it counts and makes the difference. The aim of the change in the look of FIRSTonline is to enhance its originality as a web journal of economics and finance which has been able to capture the attention of a growing audience since day one and which is often more numerous than that of specialized paper journals which are sold on newsstands.

The originality of an online newspaper, which prides itself on being a voice outside the choir and a critical and active witness of our times and which thinks that information shouldn't be the platform of a self-referential counter-power but simply a service rendered to readers with honesty and intelligence, essentially rests on two pillars: QUALITY, which means competence, curiosity, passion, creativity, and INDEPENDENCE from lobbies, corporations, parties and trade unions which is the basis for acquiring authority .

Different and unmistakable information in the jungle of the Net, even on inaccessible terrains such as those of the economy and finance, was and remains the bet from which FIRSTonline was born. A new dress will help us face it even better.

comments