They climb positions Pirelli e Armanibut stay Ferrero the first Italian company in terms of reputation in the world according to the annual ranking of the top 50 drawn up by the Reputation Institute which also sees the presence of Barilla and the new entry of Lavazza. On the world podium is the Rolex followed by Lego e Google.
Ferrero - 18th in the ranking - is also confirmed at a global level, the first company in terms of reputation in the Food sector. The Giorgio Armani Group continues to climb the rankings, gaining another 6 positions (in 2017 it had gained 4), reaching 22nd position.
The appreciation of Pirelli is also growing (from 32nd to 30th place). Barilla is in 36th position; Lavazza started out in 49th position. Among the companies at the top, Rolex confirms its multi-year leadership.
From fourth to tenth place are: Canon, The Walt Disney Company, Sony, Adidas, Bosch, Bmw Group, Microsoft.