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Ferragamo, high fashion parades at the Louvre

The Tuscan maison will set up the first fashion show ever inside the halls of the great Parisian museum – The same Italian company will sponsor the exhibition on Leonardo.

Ferragamo, high fashion parades at the Louvre

The relationship between the Louvre in Paris and Italy is undoubtedly very close. Flocks of tourists from all over the world flock to the section dedicated to Italian painters, one of those with the highest artistic value of the most famous museum in the world, hoping to immortalize the mysterious smile of the Mona Lisa or to be able to appreciate the timeless masterpieces of Michelangelo, Caravaggio and Titian.

On June 12, not only will the colorful drapery of the great masters represent Italian good taste, but Ferragamo's fabrics will walk the evocative corridors of the Louvre for a one-of-a-kind fashion show. A 120-metre catwalk will be set up in the halls of the Peristilion Denon, where the garments from the 2012 resort collection signed by Massimiliano Giornetti will be shown. The fashion show-event will be an exclusive occasion.

It is the first time that great fashion enters the halls of the museum; previously fashion shows had only been held in the courtyard adjacent to the building. The fashion show won't be the only hit that Ferragamo will be able to place under the pyramid of Ieoh Ming Pei. On the occasion of the restoration of Leonardo da Vinci's masterpiece "The Virgin with Child and Saint Anne" an exhibition "Sant'Anna - Leonardo Da Vinci's last masterpiece" will be set up (March 29 - June 25) sponsored by the fashion house recently listed on Piazza Affari.

The name of the "shoemaker of dreams" and that of the genius of Vinci will be linked in a union of art and Glemour, fruit of the best Tuscan tradition. Ferruccio Ferragamo, interviewed by MFF, expressed "happiness to be able to parade with excellence in the rooms of the Parisian museum" and underlined the importance of linking the presentation of the collections to major events "as happened in the past in Milan and New York.

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