The most famous of the microblogs – Twitter – is used to share judgments and comments of various humanity. But there are also commercial uses of microblogs, and in China there are interesting examples. Even a humble roadside stall selling Chinese omelettes (dan bing) can put it to good use. A microblog called "Zhaijibang Fetch-and-carry" offers home service for dan bings, which arrive hot from the customer.
As soon as the users registered on the microblog got wind of it, 40 orders rained down on the stall, which sold all the omelettes it could make. Home service costs more than a pony would cost (costs 15 yuan, a little less than two euros) but, as 23-year-old Tao Jincheng, founder of the microblog, says, ponies don't deliver hot meals 24 hours a day. The “Zhaijibang Fetch-and-carry” microblog, which started last year, it now has 23 users and processes 200 orders a day.
Another case: Tong Keyi, a 22-year-old college student in Hangzhou, created a year ago microblog to sell second-hand handbags. Now its turnover has grown from 10 yuan (€1250) to one million (€125).
Read also the China Daily
