From yesterday, January 26th and until March 26th Esselunga will be giving away 1500 Fiat 500s to celebrate the 60th anniversary of the supermarket chain. The cars will be joined by other instant prizes such as 200.000 baskets of food products, 100.000 trivets, 10.000 shakers, 7.500 fountain pens, 2.000 fish kettles and 1.000 stools.
Esselunga: how to win the Fiat 500
The competition takes place from Thursday 26 January to Sunday 26 March. Anyone who wants to participate will have to go shopping at any Esselunga supermarket, presenting their Fidaty card.
With 30 euros spent, customers will be entitled to receive a Wow Code which will be printed on the receipt and associated with their Fidaty card. With this code it will be possible to take part in the weekly draws, each of which will give away 190 Fiat 500s.
These the dates of the draws:
- Friday 3 February: for all codes assigned from 26 January to 1 February,
- Friday 10 February: for all codes assigned from 2 February to 1 February,
- Friday 17 February: for all codes assigned from 9 February to 15 February,
- Friday 24 February: for all codes assigned from 16 February to 22 February,
- Friday 3 March: for all codes assigned from 23 February to 10 March,
- Friday 10 March: for all codes assigned from 2 March to 8 March,
- Friday 17 March: for all codes assigned from 9 March to 15 March,
- Friday 28 March: for all codes assigned from 16 March to 26 March.
Delivery it will take place during an event organized at Mirafiori Village in Turin, on 17 and 18 June 2017 (Saturday and Sunday). The car up for grabs is a Fiat 500 1.2 petrol (69 HP) in Lounge trim.
