Eni renews its website eni.com. According to the company, the contents are better organized and follow the technological evolution of the company. At its core is the ambition to describe the energy and technological transition in a clear, effective and accessible way.
The news was released on the day of the start of Cop28 as if to give a signal of confidence in the evolution echo of a large group.
“In the constantly changing context in which energy is a pressing topic, the new eni.com responds to the needs of communicating its decarbonisation strategy” explains a note from the company. Let stakeholders, analysts, observers of the Corporate led by Claudio Descalzi, therefore, that the historic company of Enrico Mattei is employing technologies to provide safer, cleaner energy. In short, Eni renews the site when it has core business the diversification of energy sources and more.
The website has been organized to allow anyone to discover and understand the company through "a narrative structure that is divided into Vision, Actions, Products". We want to show the world the strategic vision towards Net Zero by 2050. It is written in the 2023-2026 strategic plan where the resources mobilized are also indicated.
Those who communicate well are half the battle
The long-term plan has intermediate objectives, cuts across all sectors of the company and is complementary to the government's energy strategy. C
For Eni, decarbonisation is combined with the expansion of biofuels, renewable sources and the circular economy. In this way the portal presents itself as a new identity card.
Evidently there is also a need for widespread cultural processes that institutions and energy companies must encourage. Faced with this need, it is complicated to follow the accusations of associations such as Greenpace towards Eni which "offers its own therapy, and extends its influence also to upper secondary schools and public universities", with a communication capable of having a wide-ranging influence.
Eni is true - and it is not alone - ha programs for schools and teachers who, according to critics, should be abolished even if demonized, to make room for indefinite public interventions. In Italy ?
“The new version of the site was made following the Web Content Accessibility Guidelines
(WCAG), to promote an inclusive and accessible site also for people with disabilities". We see a redesigned and simplified interface in language and navigation. The strength and charm of the web are sometimes uncontrollable, but good communication is always the opposite of a failure.
