Learning to be "eco" at an early age. What better place than playgrounds, then, to raise the awareness of tomorrow's adults to respect the environment without doing without comforts? The car, for example. Ever since it was invented, the car has made children dream, eager to get behind the wheel as soon as they reach the right age. In a film by Lina Wertmuller from many years ago there is a scene in which some kids pretend to to drive a toy car in a Southern school. It's a well-done scene, similar to others in many great films, but taken from reality. Who has never climbed onto dad's lap to touch a steering wheel and dream of curves and overtaking with the car parked?
Times change and in Leolandia, a few steps from Bergamo, driving a car safely becomes reality. The park has launched the first children's license for driving electric vehicles. How come? Because the park management and EniPlenitude's BeCharge company have signed a partnership to raise visitors' awareness of the issues of energy transition. A unique message for adults and children in an era of transformations. The message, although made by a large company, is not invasive and does not take advantage of children. Simply "our mission is also to convey, through entertainment, the value of respect for nature in all its forms, making the experience at Leolandia not only fun, but also ecologically responsible" he says Joseph Ira, president of the Playground.
At Leolandia a game for "grown-ups"
To have the mini driving licence the children will pass through the Futuro Driving School, created especially for them, always in a playful way. In this way, Lombardy reaches the first attraction dedicated to electric mobility in a theme park. Moreover, the environmental issue in the Region is alarmingly topical in these days of PM10 exceedances. The Leolandia partnership also contains much more, such as the installation of 10 electric charging points in the car parks, the park's energy self-sufficiency project by 2025, information and educational programs for schools on sustainable mobility.
Paolo Martini, CEO of Be Charge, said that the agreement is an important "opportunity for Plenitude to bring the general public closer to the issues of electric mobility, including the new generations". The company has carefully considered the fact that there are more and more of them young people and the very young people who guide (it is appropriate to say) families towards sustainable choices. Today's children will become tomorrow's women and men. If they keep that license they got as children, they will know a little better than us how to respect the environment and not waste resources.
