Cherry Legal, a law firm born as a partnership between lawyers owned by Cherry 106 (the company founded by the former CEO of Banca IFIS Giovanni Bossi) which manages legal due diligence activities in the purchase of NPL portfolios and judicial recovery in an agile way of non-performing loans, she has given herself an online and social identity. website of the company – the third born in eight months by the banker, manager and entrepreneur Giovanni Bossi after Cherry and Cherry 106 – is in fact online, in line with the graphic identity of the Cherry Group. A disruptive identity with respect to the business sector, characterized by the simplicity of clean graphic signs, soft colors associated with friendly icons and bold cherry red strokes, which accompany the user in all areas of the site.
The spherical shapes into which the contents and information relating to Cherry Legal are inserted recall the spherical shape of cherries, the identifying symbol of the Group companies. The website also gives users the opportunity to connect to Cherry Legal's LinkedIn page where it is possible to view open positions and apply for job offers. “To date, the Cherry Legal team consists of 5 highly qualified professionals, with the aim of doubling by the end of 2020”, explain the members of the Board of Directors – all pink – of Cherry Legal, Michela Mariani (President), Renata Castellan (Director) and Irene Pirelli Marti (Director).
“Right now – add the three – we are looking for figures such as asset managers/internal lawyers for judicial and extrajudicial debt collection activities. Although Covid has undoubtedly had a strong impact on the efficiency of the Italian Justice, we are using digital tools to interface with the Courts and continue to work on Cherry 106's judicial positions received from the NPL portfolio purchases made by Cherry 106. Furthermore , great attention by the Cherry Legal team is dedicated to the due diligence and assessment of the portfolio assets which is performed pre-purchase”.
