Shine in MY BAG the title of Safilo Group. The shares of the eyewear company gained 2,4% at the end of the morning, reaching 8,745 euros.
Safilo's prices are boosted by the announcement that the group has renewed in advance the licensing agreement with Max Mara, extended until 2023, for the design, production and distribution of the collections of sunglasses and optical frames. The renewal comes three years before the deadline set for 2019: in this way, a collaboration that began in 1997 continues.
Secondo Equity the agreement "testifies to the mutual satisfaction of the relationship between the two partners and allows Safilo to extend the duration of the brand portfolio, reducing the risks related to the next expirations", especially Celine this year and Dior in 2017. Equita, moreover , confirmed the "hold" opinion on Safilo, while Banca Imi confirmed the "buy" opinion, setting the target price at 9 euro.
