BMW's top management has announced that the company will continue to grow in China, but not as in the past. “The Chinese market will go more slowly, but we expect single-digit growth – said the manager of the automaker Ian Robertson -. For us there will not be the massive growth of the past but many Chinese cities will count on new dealers”.
The Munich-based company will continue to invest in 2013 to strengthen production capacity, taking into account the strong demand for vehicles. Development costs for new technologies and new car concepts will improve even further. This year BMW will launch eleven new models and by 2014 as many as 25, of which 10 are completely new.
"Given the high expenses to support new technology and launch new models, as well as investments in the production network, we expect the group's pre-tax profit to be at 2012 levels," said the prime minister. of management, Norbert Reithofer. The automotive segment, however, will continue to boast an EBIT margin of between 8 and 10% this year.
