Apple Maps, until now limited to Apple devices, is about time also available on the web. Starting July 24, users can access the beta version through the site beta.maps.apple.com. Users can get driving and walking directions, explore cities, order food, and browse guides with photos, hours, ratings, and reviews.
The launch of the web version of Apple Maps marks an important innovation 12 years after its introduction. Since its debut in 2012, the App has evolved with multiple features, such as detailed maps, multi-stop itineraries, directions for cyclists and routes for electric vehicles. Landing on the web represents an important strategic move by Apple for compete more directly with Google Maps and other online map services.
Apple Maps Web works like in iOS
Apple Maps is therefore no longer just an app for iPhone and iPad but works on the web itself as in the iOS version. Currently it is available only in English and compatible with Safari and Chrome on Mac and iPad, as well as Chrome and Edge on Windows PC.
The Cupertino company plans to expand support to additional languages, browsers and platforms in the future. In the coming months, new features will be introduced, including the immersive 360° “Look Around” view.
Developers, including those using MapKit JS, can create links to Maps on the web to provide directions and detailed information about places to users.
Competition for online maps is growing
With the launch of Apple Maps on the web, Apple aims to strengthen its position in the market and to compete with the dominance of Google Maps which recently had to review its app privacy policies following the introduction of the DMA. But competition in the online map industry intensifies, with the entry of open source alternatives like Overture Maps Foundation, backed by Amazon, Meta and Microsoft, which offers free map data to developers. Now it will be up to the user to see which app will be more user-friendly.
