German tennis player Angelique Kerber, number one in the world, has signed a two-year agreement with Generali Germany to become the ambassador of Generali Vitality. It is a health and wellness program available on the German market since last July XNUMXst, designed to encourage and reward healthy behaviors of customers who want a healthier lifestyle.
Through the partnership with Kerber – winner of the Austrian Open and the US Open this year, as well as finalist at Wimbledon and silver medalist at the Rio Olympics – Generali Vitality aims to encourage people to lead a healthy and active life.
“As an athlete I know how important it is to exercise and eat well – said Kerber -, whether you are an amateur or a professional. In my career I have learned that it is crucial to have confidence and work on yourself, day after day. If you succeed, everything becomes possible. Therefore, I fully share Generali Vitality's goal of motivating people to live healthily”.
Giovanni Liverani, CEO of Generali Germany, said he was "proud to welcome into the Generali Vitality community Angelique Kerber, one of the most successful sportswomen of our time, an international star at the same time ambitious and humble, who deservedly occupies the first position of the women's tennis world rankings. We are excited to work together to support people in achieving important milestones”.
The Generali Vitality program is offered to new customers who subscribe to "term life" or occupational disability coverage, as an "optional" linked to the policy, and "offers many opportunities to change one's lifestyle gradually, providing various incentives that help you achieve your health goals,” concluded Liverani.
