Geox-Harrods agreement for a store in London

Geox has signed an agreement with Harrods which provides for the presence of a three-month temporary store (from July to September) in which it will be possible to purchase 50 limited-edition pairs of footwear used by pilots (which are made and supplied by Geox, by partner of Team Red Bull this year). The products on sale will be 100% identical to the model used by Sebastian Vettel and Mark Webber, including Fia homologation. Also at Harrods, there will be a special showcase with the mannequins of the two drivers in racing gear and the original body of the Red Bull Racing F1 car. “I am very happy with this operation because the inclusion of the Geox Red Bull Racing collection in the most prestigious department store in the world gives a sense of the importance of technological innovation mixed with fashion, achieved through partnerships between the Red Bull Racing and Geox”, commented Mario Moretti Polegato, president and founder of Geox