A site that allows visitors to easily navigate between the various sections: from practical information to more in-depth explorations of the museum collections, from the calendar of activities to personalized itineraries, offering a completely renewed cultural experience. The site makes the Museum's very rich artistic and documentary heritage accessible to everyone in an intuitive way; it's a platform, conceived not only to transmit content, but also to develop a constant dialogue with the public with the ability to gather food for thought.
The new website was developed with particular attention to accessibility. Supported by assistive technologies and compliant with WCAG 2.1 standards, it ensures that all visitors, including those with different abilities, can enjoy the content “without barriers". Navigation has been made easier with the use of clear texts, high contrasts.
Alternate audio and text for each image, generated with AI
Responsive: A "responsive" site improves the user experience, increases the time spent online and contributes positively to search engine positioning. Furthermore, it ensures uniform access to content, enhancing accessibility and reaching a wider audience.
Artificial intelligence: the platform is designed to insert a new search system into the “Ask the Checkers” site, powered by OpenAI's latest cutting-edge technologies, offering answers to questions, in real time, 24/7. The system adapts responses based on individual needs, providing an easy and intuitive user experience.
The section dedicated to masterpieces is enriched by the presence of audio generated by AI in both Italian and English
Technological pluses: speed (the site loads the contents in less than a second, ensuring navigation without waiting), the scalability (can handle unexpected traffic spikes without going offline or slowing down loads) and theomnichannel (content is designed to be used across multiple channels and devices, such as apps or virtual reality experiences).
Tools for a personalized visit: The Museum is committed to providing a unique experience for each visitor. Through the new site, autonomous visit tools are offered which include interactive itineraries, allowing everyone to explore the collections at their own pace and according to their own interests.
Highlighted exhibitions and events: a calendar full of events, workshops and exhibitions. The website highlights these initiatives with dedicated pages that offer previews, detailed information and multimedia content to engage the public before, during and after the visit.
Thematic routes and personalized itineraries: the site offers various thematic itineraries that allow you to discover the collections following specific narrative threads. Furthermore, based on the time available, visitors can select suggested itineraries of varying lengths, ensuring a rich and complete experience, even for those with limited time.
A contemporary and simple interface: With a clear and contemporary design, the site guides visitors through its pages with ease and immediacy.
In-depth educational resources: a wide range of educational materials and proposals are also available on the site, to support distance learning and cultural engagement.
Virtual access to collections: it will be possible to explore the collections in high definition, navigating the masterpieces in every detail and deepening your knowledge thanks to detailed and scientific factsheets of each work and with the help of texts spoken with AI.
News: The site will be a resource for staying connected with the museum and immersing yourself in its cultural offering.