From January 16 20 2025 to, Italian ceramics will be among the protagonists of Maison&Objet, the Parisian fair of design, decoration and interior design. Twenty-six companies of excellence, associated with Confindustria Ceramic, will participate in a collective to dialogue with planners, interior designers and operators in the international contract sector.
The initiative, promoted by Confindustria Ceramica and organised by Ice - Agency for the promotion abroad and the internationalisation of Italian companies, in collaboration with Edi.Cer., aims to create an important meeting opportunity between the Italian ceramic surfaces sector and global design professionals.
The collective stand Ceramics of Italy / Ice
Inside the Pavilion 7 “Projects” of the fair, the Ceramics of Italy / Ice collective stand, located at number I175 and covering over 400 square metres, will host the collections of leading brands such as Acquario, Atlas Concorde, Brennero, Casalgrande Padana, Ceramica Sant'Agostino, Cerdomus, Edimax Astor, Elios, Energieker, Fap, Franco Pecchioli Ceramica Firenze, Gigacer, Industrie Ceramiche Piemme, Keope, Keradom, Marca Corona, MIPA, Novabell, Panaria, Petracer's, Refin, Settecento, Simas, Supergres, Terratinta and Vivaterra.
Innovation and sustainability in the foreground
The stand will also host a Ceramics of Italy / Ice information point, where visitors can learn more about the peculiarities of Italian ceramics: from the quality and versatility of the surfaces to its applications. be sustainable. The five videos of the film will also be screened as a preview for the French market. Ceramics of Italy 2025 communication campaign: “I choose responsibility. You do it too!”, which underlines the sector's commitment to sustainability Environmental Sustainability e social.
Maison&Objet: a reference event
Maison&Objet confirms itself as one of the reference events for the design and decoration sector. TheJanuary 2024 edition saw the participation of 2.516 exhibitors, of which 1.040 were French and the remainder from 62 countries, and recorded over 70 thousand visitors, with 49 French visitors and around 30 international visitors from 146 countries. Particularly significant is the 8% increase in the number of architects and designers compared to the previous year, confirming the strategic importance of this event for the world of interior design.